Dissolve

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The Dissolve is a picture changing product that reveals a second hidden image. These moving picture cards come in an array of sizes and styles; some even have more than one dissolving or changing picture. Tactile and unusual the dissolve is a captivating and amusing format for any marketing messages about change or before and after.

Click here to see how the dissolve worked for FactoryCat UK

uses: Product/services literature, before and after demonstrations, direct mail, new product launch

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A6,A5 or DL as standard
Litho print 4 colour process
Gloss lamination, spot UV varnish and other special finishes optional
350gsm silk art board
Minimum order quantity 250 units


The artwork that you supply should fit our standard trace and should be planned to fit the trace for position as well as for size. Please get in touch with us and we can supply a template.

Format: High Resolution PDF
Colour: CMYK
Bleed: 3mm
Resolution: 300dpi
Fonts: All fonts must be converted to outlines (paths)

Our samples are free to genuine business enquiries. Where samples are requested for educational purposes or by craft enthusiasts we do make a charge.

For sample requests made before 1pm we aim to process and despatch the same working day. Requests received after this are normally posted the following working day. Samples sent outside the UK are sent Royal Mail Airmail and may take up to/around 5 working days to arrive depending on your location.

Once we receive an order we can send you a template to create your artwork around. Place your artwork on the template and send it back to us and we’ll arrange a proof and mock up. This can take 1-2 days. Once your proof and mock up are ready we’ll send these back to you for approval. The average production time is roughly 2-3 weeks from this date. We can then arrange to ship or mail your items for you or have them ready for collection.

Yes, whilst we are based in Lancashire in the North West of England we work with customers from around the globe. Let us know where you are based and we can check shipping times and prices for you.

Cover Dissolver – Imaginative DM Product

The cover dissolver incorporates an ingenious device that will capture your customer’s imagination and deliver impressive direct mail success rates. As soon as you open the cover of this clever DM product the main picture changes. This also helps to create buzz marketing as customers tend to pass the piece to colleagues to show them the movement. It is this type of interaction that helps to create such good direct mail success rates.

Dissolving Picture – A DM Product with a changing picture

This is our original picture dissolver and it makes a terrific DM product. It is made up of a sleeve with an internal card that slides in and out making the cover photo change. The customer action and resulting visual impact are the main reasons why it generates such high direct mail success rates when used as a DM product. There are several marketing themes that are highly compatible with the dissolver, such as “before and after” themes. These are known to perform well in bringing very favourable direct mail success rates.

Double Dissolvers add something extra to DM products

The “big brother” of regular dissolvers, double dissolvers are supplied as 4-page items or as a single sleeve, but they have two pictures that dissolve rather than one, thus doubling its attraction as a DM product. The extra page is often printed as a reply card which only helps to improve the chances of pulling in good direct mail success rates.