mini brochure Archives | Whitney Woods

Tag Archive: mini brochure

Mini Brochures – Make an Impact – User Friendly
14th December 2017 1:07 pm Comments Off on Mini Brochures – Make an Impact – User Friendly
The Whitney Woods mini brochures are proof that the best things really do come in small packages. With a multiple list of uses these small pocket-sized products are all compact and handy yet packed with information too.

Folding panels in a concertina style with a locking tab!

Whichever mini brochure format suits your needs from the range we produce the team work with you from initial enquiry through to production.

These mini pocket guides are suitable for designing as: travel guides, information leaflets, city maps, roadshow give-aways, trade show give-aways, venue guides, timetables, product information, tourism maps, charity items, pocket-sized leaflets and so much more! The Foldilocks (as pictured) is available in both A7 and credit card sizes; it is a series of folding panels. Other designs include clever folds and even a hidden book format too.

Bespoke items tailored to your exact requirements can be produced too – and with a minimum order quantity of just 250 units and average turnaround time of 2 weeks your mini brochures will be working for you in no time at all.

These days everyone needs something that’s easy to carry in a pocket along with the mobile phone which is why mini brochures are the product of choice for so many of our clients.

What have our Clients had to say?

Steve Lake, Another Planet Online: “I was very impressed and grateful for the speedy turnaround as my client had left it much later than they should have before ordering! Excellent service from Gail and the team – thank you!”

Carolyn Smith, Marketing & Communications Co-ordinator at Coventry University College: “The whole process was very efficient, and the product is of good quality. It was delivered in good time.”

Give us a call or e-mail us for more information to start your production of user-friendly mini brochures that will make an impact. See the whole range of mini brochures here.
Mini Brochures – Perfect Pocket Information
31st May 2017 11:44 am Comments Off on Mini Brochures – Perfect Pocket Information
Foldilocks Card – Concertina panels fold up into Mini Brochure Format

Are you looking to produce mini brochures or information booklets? Want something easy to carry but packed with lots of information? The Whitney Woods range of mini brochures tick both boxes and come in a variety of styles too.

Folding panels, unusual folded inserts and interactive folded formats that always capture attention and easily fold back into pocket-sized mini brochures mean that there is one suitable for every advertising and marketing scenario.

The Foldilocks Card small brochure is just one example of interactivity at its best for pocket-sized mini brochures. You can have 6 or 9 panels of promotional print folding up into a credit card sized cover or A7 with 6 panels as standard. Sometimes Client’s request different amounts of panels and where we can we customize to suit.

Here are just a few of how our Client’s have used the Mini Brochures:

Trade Show give-aways

Road Show give-aways

Product Information Mini Brochures

Venue Information

Tourism Information

Event Guides

Hotel Information

“As first time customers with lots of artwork amends we received great service and loads of advice and helpful responses from Sharon and the studio staff. Excellent from start to finish. Thank you – we will definitely use Whitney Woods again.” Kim Wood, Lancashire Care NHS
Product: A7 Carry n Keep Pocket Brochure

“I thought the service from Whitney Woods has been absolutely excellent. Everything from the quote documents to the proofs and the service from Nicola has been brilliant. Really great product and fantastic service.” Leanne Atkinson, Mosaic Pop
Product: Bespoke concertina fold mini brochure

“The mini-starbursts look fantastic! They are such a tourist-friendly way to promote our village, and are going like hot cakes.” Gillian Darbyshire, Vice Chair, Whalley Chamber of Trade
Product: Starburst Pocket Booklet

It’s easy to work with the team here and in the first instance you can call, e-mail or even “chat” during UK office hours via the websites. Samples can be mailed FOC too! Take a look at these versatile Mini Brochures – compact yet packed with information!
Need Foldaway Booklets or Mini Brochures?
29th November 2016 2:31 pm Comments Off on Need Foldaway Booklets or Mini Brochures?
Foldaway booklets – Mini Brochures – Foldilocks to the Rescue!

Foldaway but not forgotten? Easy to carry and refer to? Plenty of print area? I am sure you have answered yes to all these questions and have just the product for you. The Foldaway booklet Foldilocks Card is an ace up your sleeve as far as handy to use foldaway booklets are concerned.

As a standard format this product is available in credit card sized and A7 and consists of concertina-folding panels with perforations. The panels fold up and tuck away nicely into the outer covers and are secured with a locking tab.

The novel and unusual format of this mini brochure also gives you scope to include tear-off coupons as part of your design. Special offer coupons, discount vouchers, reward for purchase tokens – the possibilities are endless.

Often used as product reference brochures the Foldilocks also makes a terrific tourism and venue guide and played a role in a charity marketing campaign for The Katie Piper Foundation too.

We have so many happy clients who have reaped rewards from the Foldilocks small brochure foldaway booklets; here are just two:

“The whole process was very efficient, and the product is of good quality. It was delivered in good time.”

Carolyn Smith, Marketing and Communications Co-ordinator at Coventry University College

“I’ll definitely be using your services again – very professional and very reasonably priced with an excellent and original selection of printable media such as the ‘Foldilocks’ concertina flyer.” Jeremy Norton, Digital Designer Redrooster Digital Design

The Foldilocks Card is just one of a variety of foldaway booklets and small brochures and if you want to see some samples contact Gill today: gill@whitneywoods.co.uk and she will work her magic and have them on their way to you in no time at all!
Mini Brochures – Big Impact and Pocket-sized
14th November 2016 11:26 am Comments Off on Mini Brochures – Big Impact and Pocket-sized
Make a Big Impact by Thinking Small with
Foldilocks Cards

Mini brochures make a big impact and yet they are pocket-sized and compact. It is easy to digest information, increase response rates and create a talking point with interactive small brochures.

Interactive small brochures and cleverly folded information leaflets pack a punch, get your message across and can be easily carried and referred to again and again. Folding panels, clever folds and eyeletted panels are just a few examples of the tactile and attention-grabbing formats to choose from.

From as small as business card sized and a minimum order quantity of 250 they are perfect for pocket guides, event give-aways, venue guides, tourism maps, information leaflets, product information booklets.

The photograph here shows the Foldilocks Card small brochure – this format features concertina-style folding panels with a locking tab.

Carolyn Smith who is Marketing and Communications Co-ordinator at Coventry University College was extremely pleased with her Foldilocks: “The whole process was very efficient, and the product is of good quality. It was delivered in good time.”

The Foldilocks Card is just one format from a variety of styles to choose from – we can send you some free samples to view if you wish and the sales team are happy to discuss your requirements anytime: popupmailers.co.uk
Less is more – Folded Leaflets and Mini Brochures
14th January 2016 10:35 am Comments Off on Less is more – Folded Leaflets and Mini Brochures
Foldilocks Cards – Folded Leaflets and Mini Brochures

Less is more with clever folded leaflets and mini brochures that have plenty of print area yet fit into a pocket, handbag or wallet easily. Often a product of choice for venue guides and maps they make ideal product information booklets too. Marketing with small booklet formats proves the saying that less is more every time. I have selected just a few here; however, you can order FREE samples to see for yourself.

Little Big Card – Small Product – Huge Possibilities

The Little Big Card is exactly as the name suggests – it is little and folds down into credit card size or A7 but opens up to reveal inner sections of A4 and A3 respectively. The outer covers are strong card keeping the information clean and damage free. So for a marketing product that is a pocket brochure and small enough to carry easily and be referred to but hold a lot of valuable information this is the one to choose. Folded leaflets of this calibre take the stress out of your marketing.

Concertina Folding Foldilocks Card

The Foldilocks Card is made up of folding panels contained within an outer cover that even has a locking tab. These folded leaflets as standard have perforated panels making them ideal for printing as vouchers or loyalty discount coupons. The Foldilocks small brochures are available as standard in credit card size and A7 but you can ask us about custom sizes too.

Bursting with Promotional Print

The Starburst folded leaflets come in many sizes including the mini brochure and pocket booklet sizes of credit card and A7. The Starburst folded leaflets give a flair and style to any marketing idea; opening up like a flower coming into bloom they add a theatrical twist and novelty value to your less is more marketing.

For more ideas and information see popupmailers
When Mini is Big – Marketing with Mini Brochures
17th December 2015 11:27 am Comments Off on When Mini is Big – Marketing with Mini Brochures
Mini marketing booklets with a hidden agenda – two leaflets in one! HIDDEN BOOK

When you need mini marketing booklets and brochures you need to know that they have enough print room for your promotional print; also that they are going to be kept and the information read and referred to again and again. So where do you start? With innovative and unusual folded mini brochures you can pack lots of information in yet still have a compact and easy to use booklet.

Hidden Book – Two in One Display

The Hidden Book is a delightful mini brochure format and is a two-in –one format that is very interactive and amusing to read. The name says it all because the folding action reveals a hidden book inside grabbing maximum attention to your marketing message or information. You can have great fun with your artwork and graphic design to create a mini marketing booklet that will impress and be referred to again and again.

Foldilocks – Concertina Folding Panels

The Foldilocks Cards are individual panels that fold up concertina-style into the outer cover which has a locking tab for security. As standard the panels in these mini brochures are perforated which makes them ideal to print as discount or loyalty coupons too. The unusual and interactive design of the Foldilocks Card small brochure makes them ideal for charity marketing, tourism marketing and trade show give-aways too.

Starburst – Bursting with Flair

The Starburst Fold is a very creative fold that opens up like a flower coming into bloom. The mini marketing booklets with a Starburst Fold are ideal for printing up with maps and venue guides and so many other scenarios too. They have sturdy outer covers that keep the inner sheet clean and free from damage. Pocket booklets of this calibre add a touch of glamour to your marketing tools and are great fun to both design and send or issue to your target audience.

For more ideas and mini brochure photos and videos see popupmailers
Innovative and Interactive Folded Brochures and Leaflets
27th October 2015 10:55 am Comments Off on Innovative and Interactive Folded Brochures and Leaflets
Flicker Cards – Interactive Folded Brochures that Grab Attention and Keep it

Grab attention and keep up the interest with folded brochures and leaflets that keep the readers hands busy and maintain focus to your communication. Small marketing booklets with unusual and interactive folded formats knock spots off a regular leaflet or letter. Today I have chosen just three to chat about from the business marketing products range:

Flicker Card Fun – Waterfall Folds

The Flicker Cards have an inner section where the folds flow through like a waterfall effect as the reader pulls a card. These folded brochures come in DL and A5 sizes and as far as marketing leaflets go they are very versatile indeed. The Flicker Cards give lots of print area for your folded brochures and give you a bespoke, eye-catching and interactive product with extra dimension.

Interloop Mailer – Effective Folded Brochures and Leaflets

The Interloop Mailers are available in four sizes from 120 mm to 210 mm square and are attention-grabbing marketing ideas at their very best. The Rubik Cube kept everyone occupied and their hands busy in its day and now it is the turn of the Interloop Mailer. You can have great fun with your graphic design on the squares that turn and turn again and again to reveal the full message. Cost effective to post but really packing a punch the Interloop interactive mailer is a wise choice.

Hidden Book – Never a Hidden Message

The Hidden Books are delightful versions of interactive folded brochures – sort of two books in one. As you unfold the product another “book” is revealed on the other side and then fold it back up and it is back to the original one. This is one of the mini brochures and leaflets range that we produce and is a terrific idea to portray night and day, before and after and so many more scenarios.

For more interactive folded brochures you can see popupmailers too where you can order samples and chat to our team live on line during UK office hours
Improve Bottle Promotions and Drinks Marketing Campaigns with Creative Bottle Collars
21st September 2015 12:14 pm Comments Off on Improve Bottle Promotions and Drinks Marketing Campaigns with Creative Bottle Collars
Moving Picture Bottle Collar – Perfect for Bottle Promotions

Bottle collars and tags for advertising campaigns for bottles and drinks attract attention and improve sales too. Not just any bottle dressing products though – you need eye-catching designs to grab attention and interactive formats to keep the interest up. Bottle promotions and drinks marketing campaigns can be greatly improved with dimensional and interactive mini brochure style ideas too.

Moving Picture Bottle Collar

The dissolving pictures or moving picture cards are so popular for any marketing scenario that it was only natural that this would evolve into the bottle and drink promotions range too. Slipping easily over bottle necks the Bottle Dissolve as we call it looks very attractive and makes a statement; then as it is lifted off it is very entertaining indeed. By pulling the card the image changes making it easy to portray your message for drinks marketing campaigns and bottle promotions. Sort of now you see this – and then you see this – the perfect cocktail for successful drinks marketing.

“Swatch” this Bottle

The Swatch Card is a familiar format and seen in the textile and paint industries as standard but here is a Bottle Swatch – a perfect way to display your bottle promotions message in an interactive way. The Bottle Swatch hangs over the bottle neck attracting attention and then when it is removed the swatch cards become a very amusing format of drinks advertising indeed. Formed with strong cardboard and fastened with a strong eyelet these are a novel and unusual idea for bottle promotions and have passed the winning post for marketing sports drinks.

Bottle Gift Card Presenter

This format was introduced to the range due to demand for a gift card holder that could be presented with a bottle. However you don’t have to use as a gift card presenter – you can present your business card marketing message in this one too. Once again easily slipped over the bottle neck and very eye-catching and interactive this is a most unusual and attention grabbing format for drinks marketing.

More bottle marketing ideas can be viewed at popupmailers too
Mini Brochures and Pocket Sized Leaflets – Trade Show and Road Show Give-aways
15th September 2015 11:49 am Comments Off on Mini Brochures and Pocket Sized Leaflets – Trade Show and Road Show Give-aways
Foldilocks – Trade Shows and Road Shows Give-aways

Looking for mini brochures? Or Leaflets that your attendees can pop into a pocket? Trade Show and Road Show give-aways with an interactive feature will be read and kept for referral long after the show is over. Unusual folds and the compact designs give the mini brochures their unique style, to see for yourself order some free samples.

Hidden Book – Two in One

As a Trade Show or Road Show give-away a Hidden Book is a two-in-one mini brochure. To view your promotional print your attendees simply unfold the mini brochure and almost like magic there is another book on the other side too. When they fold it back up the original book is there to see once again. This very entertaining and interactive marketing pocket-sized leaflet can be produced in custom sizes although we do recommend that your Hidden Book mini brochures have a maximum closed size of A6.

Carry and Keep Card

The Carry and Keep card is the ultimate format for carrying and keeping and makes ideal Trade Show and Road Show give-aways. It takes mini brochures to a new level with its sturdy folder containing your promotional print. As standard the Carry and Keep pocket brochure is produced to A7 which easily fits into a pocket or handbag for future reference. The inner sheet of these pocket-sized leaflets opens up to a massive A3 double-sided platform and yet it folds down to a compact and handy A7 size.

Foldilocks – Unfolding Concertina Style

The Foldilocks is made up of perforated panels that fold away concertina-style into the cover and lock with a tab. You can choose your Foldilocks small brochure in credit-card size or A7 as standard and you can print discount vouchers or reward coupons as part of your design too.

For more mini brochures and pocket-sized leaflets see popupmailers too
Gift Card Carriers – Hotel Key Card Holder – Membership Card Presenter
15th July 2015 10:26 am Comments Off on Gift Card Carriers – Hotel Key Card Holder – Membership Card Presenter
V-fold Card Holder – Does the Trick for Card Issue Every Time

Pick a card, any card but make sure that you have a presentation to match your card too. Gift card carriers come in lots of styles and there will be one to reflect and suit your needs. When you need to add prestige to your card presentation or use as a marketing tool with extra information the card carriers and holders make it easy.

V-Fold – Opening Up a World of Giving

The v-fold card carriers add an elegance and dimension to any card issue with the impressive central focal point. Often the card presenter of choice for loyalty and reward cards as well as gift cards they are an unusual and attention-grabbing design with a pop-up section in the middle. The v-fold card holders have plenty of print room for marketing purposes too for membership cards and hotel key cards.

Starburst Card Holders – Bursting with Joy

The starburst card holders are an ideal way to ensure that your cards are protected at all times from damage and kept safe. Once again for hotel key cards and membership cards they are substantial and prevent loss of the card. The starburst fold opens up in a very theatrical way; making it ideal for location maps and venue guides too. Giving is better than receiving and if you choose the starburst to issue gift cards it adds a flamboyant and attractive packaging solution.

Unfolding Card Presenters

Regular readers of my blog will know all about the Foldilocks Card as a mini brochure and it was only natural that the concertina folded piece would make its way into card holder design. The individual panels all fold up neatly and give you an ideal opportunity to print them as vouchers or discount coupons for instance for customer loyalty marketing . This is just one idea of how this design of card presentation can add so much for you.
For more rewarding and unusual card holders, card presenters and card carriers see popupmailers
Mini Visitor Guides and Location Maps – Tourist Marketing Direction
9th July 2015 11:01 am Comments Off on Mini Visitor Guides and Location Maps – Tourist Marketing Direction
Bursting with Information – The credit-card sized visitor guide format

Tourism is big business and keeping your visitors and guests informed about the location area or with a venue guide is easy with mini visitor guides. Whether you choose an A7 or a credit-card sized option you can impress your tourists and day-trippers with easy to carry and use mini booklets. Tourists are temporary but you do want to impress them so that they spread the word about your city, venue or attraction and enjoy it so much they plan to return.

Small, Compact But Full of Information

The Starburst Fold is amazing as it opens up like a flower coming into bloom with all your promotional print or location map print and then folds back into a small, compact and easy to carry product. Coming in both A7 and credit-card sizes the choice is yours for your destination marketing visitor guides and location maps. You can even have a double starburst fold to give you even more impact and power to your tour tourist marketing direction.

Carry Me – Keep Me Card

Here is a favourite of mine from the mini visitor guides and tourism marketing section and the name says it all. This is an A7 pocket booklet that folds away neatly and is ideal for use as location maps or venue guides. Taking tourist marketing direction forward it has sturdy outer covers and an A3 interior with double-sided print room. Some Council-run tourism offices have used this design to obtain sponsorship in the form of advertising spaces on the inside section too.

Hidden Treasure for Tourist Marketing Direction

The Hidden Book tourist leaflet is two books within one – it is a very interactive design and perfect for mini visitor guides. location maps, and information leaflets. All folding away in a unique format and slipping easily into a pocket or bag. One way – or another all your information is clear to read and use. Recently this was designed to show daytime activities one way and night time activities the other way – a very novel idea indeed.

For even more tourist marketing ideas and pocket brochures see popupmailers where you can also chat to us on-line and order samples
Need Mini Brochures for Trade Shows and Road Shows?
3rd June 2015 11:02 am Comments Off on Need Mini Brochures for Trade Shows and Road Shows?
Hidden Books – Attention-Grabbing Mini Brochures – Ideal for Trade Shows, Road Shows and Exhibitions

Do you need take-away publicity for your trade show, exhibition or road show? Do you know how handy the mini brochures are for transportation and referral? You may well have organised entertainment for your stand or road show, an attention-grabbing Magician for instance and that will generate interest but what happens after the event? You don’t want them to remember the magic and not your products or services so mini brochures are ideal.

The Hidden Book – Interactive and Effective

The Hidden Book is one of the most captivating mini brochures and is a book within a book. This clever format is ideal for trade shows and road shows since it has lots of print area for your promotional print and entertains the reader too. It is a sheet of A4 card that is folded to make an 8-page mini brochure or book. However, if you unfold it to A4 size and fold it back up the opposite way it makes a completely different 8-page book. Magic!

Carry and Keep Card Fun

The name says it all with the Carry and Keep Card. One of my favourites in the mini brochures range it is A7 as standard and opens up to reveal a double-sided A3 printed sheet. The covers are hard-wearing and sturdy keeping the information safe and clean. This format is a “carry me, keep me” pocket brochure and is ideal for issuing to your visitors at any exhibition, road show or trade show.

Swatch Cards

Pocket sized Swatch Cards mini brochures are sturdy and fastened with an eyelet in one corner. The “fan-like” small booklet is very easy to use and engaging too. They may be small in size but the Swatch Cards have plenty of print area and can even be designed in a custom-shape to reflect your marketing message. For exhibitions, trade shows and road shows they make an unusual addition to enforcing your products and services benefits.

Have I tempted you? For more mini brochures and trade show and road show ideas see popupmailers
Event Industry Marketing Ideas for Outdoor Events and Festivals
1st June 2015 10:49 am Comments Off on Event Industry Marketing Ideas for Outdoor Events and Festivals
Mini Brochures – Perfect Event Industry Marketing Idea

So the Summer months are with us and if you are in the event industry you will be busy planning outdoor events and festivals. If you are looking for marketing ideas you may wish to see the range we have to offer from practical venue guides through to fun and attention-grabbing face masks. For inspiration you may like to check out business communication product overview. I have selected just a few ideas here to chat about today.

Venue Guides – Location Maps

An essential part of any event industry arsenal to give to visitors to outdoor events and festivals is a venue guide. Everyone travels light and bulky location maps and information leaflets are old hat. You need pocket-sized marketing ideas for your venue guides from the mini brochures range. From the Starburst which adds a flamboyance to event industry marketing to the Foldilocks which has perforated panels that are ideal to issue discount and loyalty coupons there is a format ideal for every event.

Face Masks – Interactive and Plain to See

Face masks are perfect marketing ideas for outdoor events and festivals. Suitable to host a photograph, a cartoon, a company mascot or an animal they make perfect marketing sense and create a talking point too. All the face masks are supplied with white strong elastic and as standard are made from an A4 platform. You can, however have a partial mask – an eye mask for instance. These event promotion ideas add a touch of fun to event industry marketing for trade shows and road shows too.

A Face Mask creates a talking point and adds a touch of fun to outdoor events

For more event industry marketing ideas, to chat to the team on-line or order FREE samples see popupmailers
Tourism Marketing and Visitor Guides to Make an Impression
2nd February 2015 11:56 am Leave a Comment
Cary me and Keep me Card - Perfect Format for Visitors and Tourists

Whatever you have to offer tourists, a venue, an attraction or accommodation you need tourism marketing products that make an impression, enhance the visit and encourage another visit in the future. Visitor guides need to hold the vital information but also need to be interesting and novel and in line with current trends they need to be easily carried – less is more.

Foldilocks – Concertina Folded Pocket Brochure

A firm favourite of mine for tourism marketing is the Foldilocks Card tourist leaflet; this comes in either credit card size or A7 and is so versatile for tourism marketing opportunities. This pocket-sized format lends itself perfectly to venue guides, information mini brochures, visitor guides and in-room information booklets for hotels and inns. The panels carry your print on both sides and are perforated which gives you the opportunity to design yours with a tear-off coup-on for discount admission or vouchers for a future visit or to refer a friend.

Add a Touch Of Glamour

The Starburst formats destination marketing products are mini booklets with a touch of glamour and flair. Visitor Guides and venue information booklets often require a printed map and the Starburst format is ideal for such purpose. The folded insert opens up like a flower coming into bloom to reveal the printed promotional map or information and is very pleasing to the eye. User-friendly and easy to carry are the two main components for successful tourism marketing formats and the Starburst design ticks both boxes.

Carry Me – Keep Me Card

The Carry and Keep Card is another favourite of mine; this is an A7 tourism marketing format with hard-wearing outer covers and opening up to reveal a huge A3 inner sheet packed with information. Visitor guides need to make an impression and be kept for future reference or shared with others and the name says it all – carry me and keep me is the perfect name for this product.

More pocket-sized tourism marketing ideas can be viewed at popupmailers
Marketing Communications Need Interaction to Increase Response
21st October 2014 10:24 am Leave a Comment
Marketing Communications Flicker Cards - Interaction at its Best!

The best marketing communications are the ones that create a memorable experience which is why interactive direct mail and interactive marketing products work so well. By keeping your audience’s hands busy whilst reading your message has a better success rate and increases response dramatically.

Flicker is Quicker

The Flicker Card is an ace up your sleeve for marketing communications in any scenario. The key feature is the inner section that flicks through keeping your customers and prospects entertained whilst they read your “mini brochure”. Coming in DL and A5 your bespoke Flicker Card will increase response rates greatly as it gets your message across and invariably is picked up again and again due to the novelty format. This is a “can’t put down” design from the business communication products range gaining immediate interest and keeping it.

Lift the Lid on Marketing Communications

The Cover Dissolve direct mail piece is a great way to lift the lid on interactive marketing communications. Simply by lifting the cover your customers see a moving picture which is a surprise and keeps them entertained and focussed on your message. Coming in DL and A5 you can have great fun designing your changing picture to match your marketing project perfectly. You can show your customers and prospects in one easy lift the benefits of your products or services – from this to this / before and after; in fact any message about change.

Add a Touch of Stardust

The Starburst Fold is a fold that pops up like a flower coming into bloom and is very interactive and appealing. I like the A6 Starburst but you can choose from multiple sizes and you can even have more than one pop up starburst fold in your marketing communications if you wish.

See more info, chat to our team on line and order samples at popupmailers
Pocket sized Mini Brochures – Small but Perfectly Formed Marketing Ideas
9th October 2014 11:06 am Leave a Comment
Pocket sized mini brochures - packed with information

Small is the new big with mini brochures that whilst being very compact carry lots of printed information and are easily carried in wallets and handbags. Less is definitely more with the stylish and versatile mini brochures range that are suited to many marketing ideas for product information, venue guides, exhibition and trade show guides, tourism marketing and so much more. All the pocket-sized mini brochures can be viewed at business communication product overview.

Bursting with Potential

For versatility and style the Starburst pocket booklet mini brochures are great fun to both design and issue. The Starburst Fold is a popular format throughout our range of interactive marketing ideas but never more so than with the pocket sized mini brochures. In some cases you can even have two starburst fold features for extra interactivity and entertainment. Often used for venue guides and location maps they lend themselves perfectly to hosting a printed map.

Carry Me – Keep Me Card

The Carry and Keep pocket brochure is one of my favourites and is a pocket brochure that folds down to A7 in size with sturdy hard-wearing covers. The latest addition to the pocket sized mini brochures selection it is increasingly popular for product information as well as venue guides. The Carry and Keep small but perfectly formed marketing ideas have lots of print area for your information and fold down neatly for easy transportation.

Unfold a World of Opportunity

The Foldilocks Card small brochure is ideal for pocket sized mini brochures where you need to issue loyalty coupons and vouchers. The perforated panels in these marketing ideas are perfect for you to add a tear-off coupon to promote brand awareness and purchase or entry into a competition at a trade show…the list of opportunities with the Foldilocks is endless.

For more ideas and inspiration or to chat to our on-line team why not see popupmailers
Need Tourism Marketing Ideas to Grab Attention and Increase Visitor Numbers?
21st August 2014 11:19 am Leave a Comment
Tourism Marketing - Grab Attention and Increase Visotors

How do you promote your attraction, town or city? How do you get repeat visitors? Firstly you need marketing ideas that enhance your advertising and then you need information booklets and venue guides to ensure that your visitors get the best out of their visit and come back again too.

Tourism Marketing – Get Noticed!

Add extra dimension to tourism leaflets with moving picture cards that will not end up in the trash can but will be kept on desks and will be shared with others too. The attention-grabbing Dissolve Business Desk Calendar is perfect for tourism marketing; you can print lots of information on one side about your visitor attraction and you can have your changing image showing the benefits of a visit to you. From this to this – before and after – a sad face to a smiley face –anything you wish really! There are many other formats that are suitable for tourism marketing at business communication product overview.

Face Masks – Changes the Face of Tourism Marketing

What better way to promote your tourist attraction than with Face Masks music event promotion and tourism marketing ideas? You choose a mascot, cartoon character or photograph – supply your artwork and in no time at all your bespoke Face Masks are working for you. Face masks are the ideal choice for Theme Parks, Tourism Marketing, Music Festivals and Sporting Events; they can be seen all the time and are certainly a talking point with visitors.

Where to Go – What to Do? You Need Mini Brochure Tourism Marketing

I could write and wrote about the mini brochure range for tourism marketing; the choice is yours really depending on what you need your visitors to know. Starting at just credit card size but packing in lots of print area the Pocket Poppits range of tourism marketing mini booklets are perfect. The Foldilocks tourist leaflet has perforated panels making it ideal for issuing loyalty coupons and discount vouchers.

For more ideas and inspiration, to chat to our on-line Advisors or order FREE samples see popupmailers tourism marketing ideas
Pocket Sized Marketing Products – Small but Perfectly Formed Promotional Ideas
28th May 2014 10:33 am Leave a Comment
Starbursts - Pocket-sized marketing - interactive promotional ideas

The saying “less is more” is definitely true with pocket-sized marketing products and mini brochures. Whichever style you need to convey your advertising and marketing message all have the key factor of being small and yet packed with lots of information and print. Today I have chosen three styles from the range and ideas for how they can be your perfect promotional ideas:

Trade Show and Road Show Mini Brochures

The Foldilocks mini brochure is ideal for trade shows and exhibitions since the concertina perforated panels all fold away neatly into the outer covers. Whether you choose the A7 or credit card sized Foldilocks for your road show or trade show mini brochure you always have a great amount of print area. Add to this the option of printing loyalty vouchers or discount coupons on one or more of the panels too due to the perforations makes it one of the must-have promotional ideas.

Product Information at a Glance

The Carry and Keep Card is very popular for designing and printing as a product information mini brochure. The main concept behind these pocket-sized marketing products and promotional ideas is that they are A7 in outer size but with an inner sheet opening up to A3. This is why they are exactly as the name suggests – a carry me and keep me card for reference purposes yet without the bulk of a big brochure. Your target audience can easily carry the Carry and Keep Card in a pocket or handbag or can even be stored in a drawer for easy reference.

Pocket-sized Venue and Tourist Guides

A favourite of mine is the Starburst; this is a folded product that adds an unusual dimension to pocket-sized marketing products. The inner sheets open up like a flower coming into bloom from the sturdy outer covers in A7 or credit-card sizes making them very interactive and attractive to use. This is why the Starburst options make ideal promotional ideas for the tourism and leisure sectors and are perfect for hosting venue guides and maps too. The Starbust format is available in custom shapes and in larger sizes too.

For more pocket-sized marketing ideas, to order samples or chat to us on-line see popupmailers
Are you Organising Outdoor Events and Festivals? Do you Need Promotional Ideas?
9th May 2014 10:43 am Leave a Comment
Fingers crossed for a Summer with good weather to take the headache out of your outdoor event and festival marketing and organising. I have some other great ideas for a smoothly-run event and happy visit ors too.

The Carry Me - Keep Me is a mini brochure - Perfect for outdoor events, shows and festivals

Carry me – Keep me Card

This is your must-have venue guide for all outdoor events and festivals the Carry and Keep Card. This mini brochure is perfect for hosting all the information your visitors need including a map if you so wish. The A7 outer cover is hard-wearing and sturdy housing the inner folded sheet that opens up to A3 in size and is double sided for lots of printed information. A similar idea is the Little Big Card and in this case you can choose from A7 or credit-card sizes too; the credit card size opens up to reveal an A4 printed sheet.

Face Masks – Perfect for Outdoor Events and Festivals

The Face Mask is becoming a great idea for advertising and promotions and really needs no explanation. You can portray a photograph, a cartoon figure, a company mascot – anything at all and all are supplied with strong white elastic to ensure a good fit. What a great way for your visitors to interact and talk about the promotion wearing a fun and amusing face mask.

Rear-View Mirror Car Hangs – Parking Made Easy

The Parking Hang Tags were first introduced due to customers’ requests and they are becoming more and more popular. Popping rear view mirror tags on is so simple, they can be kept in the glove compartment for easy access and will not leave a sticky mark on windows like other forms of parking tickets. For outdoor shows and festivals the rear view mirror Hanging Tags are easy to spot by the car park attendant too.

For more events marketing ideas, to chat to our on-line advisors or order free samples click here
Give your Customers Carry and Keep Pocket Size Brochures –Novel Marketing Ideas
19th March 2014 11:56 am Leave a Comment
Small in Size - Big on Impact - Little Big Card

Current trends are to travel light which is why bulk is out and pocket size brochures are definitely trendy. Whatever you need your mini brochures for keeping them interesting with novel marketing ideas will impress your audience and they will carry them and keep them. Choosing a favourite format is hard for me because they all have their own special features; here are some best-selling pocket size brochures you may like.

Unusual Folding Pocket Size Brochures

If you need to something compact and handy for your readers but have a lot to say the Little Big Card may be your chosen design. The outer covers are hard-wearing and house an inner double-sided printed sheet that fold down rather like a road map. This may be a small product but it has a big heart and whether you choose the credit card size with an inner of A4 size or the A7 size with an inner of A3 size you are onto a winner here. The Carry and Keep card is a similar design too coming in an A7 format only.

Foldilocks Card – Concertina Folds and Sturdy Design

The reason I like the Foldilocks Card so much is its versatility; the panels all fold back into the outer cover in a concertina-style which has a locking tab to prevent it opening or getting damaged. For pocket size brochures this is an ideal format to include money off coupons, loyalty vouchers etc. since the panels are perforated for easy tear-off design. The Foldilocks is available in A7 and credit card sizes and there is a standard format for the number of panels, however you may want less panels and that is OK too.

Versatile Unfolding Pocket Size Brochures

Starburst – Single or Double – you choose

For a little more flair to your pocket size brochures the starburst folded designs are the ones to choose. Whether you choose the Standard Mini Starburst or the Double Starburst you can have great fun designing your mini brochure. Opening up like a flower coming into bloom these are ideal to keep your audience engaged and entertained; another carry and keep idea for trade shows, mini maps, venue guides and so much more.

For more pocket size brochures, to chat to our team or order FREE samples click here
Printed Pocket-sized Marketing Products – Versatile and Creative Advertising
28th February 2014 11:25 am Leave a Comment
Printed Pocket-Sized Marketing - Interactive Starburst

Printed pocket-sized marketing products are even more popular than ever; with their creative folds they are very interactive and captivating. The unusual forms of movement grab attention and even though they are pocket-sized marketing products less means so much more in this case. These versatile and creative advertising mini brochures are absolutely packed with information whether you choose credit card sized or A7.

Little Big Card

The Little Big Card starts off very small with two sturdy covers and opens up to reveal a huge print area; similar to a map format. Numerous clients have realised how beneficial these simple but very handy pieces of pocket sized print can be; the main factor being that they are always retained by the recipient in pockets, wallets, purses, handbags and brief cases to be referred to again and again. Knocking spots off traditional A4 the credit card size Little Big Card opens up to A4 in size and the A7 format opens up to A3 in size. I bet as you are reading this you have some ideas for designing yours.

Printed Pocket-sized Folding Marketing at its Best

The Foldilocks comprises of a series of perforated panels that fold down concertina-style and fasten with a neat and secure locking tab to prevent damage. These printed pocket-sized marketing products offer a generous promotional print area and also are available in credit-card and A7 sizes. The panels being perforated give you the versatility of adding tear-off discount and loyalty coupons to your creative advertising too.

Bursting with Potential – Versatile and Creative Advertising Idea

The Starburst printed pocket-sized marketing products are creative folds with a captivating flair. Keeping the audience entertained as they open up like a flower coming into bloom. Now the Starburst pocket-sized products come in many shapes, variations and sizes. Custom-shaped if you wish to add even extra attention-grabbing elements to your marketing ideas.

For samples of the printed pocket-sized marketing products or to chat to our on-line advisors simply click here
Mini Brochures – Perfect for Road Show and Trade Show Success
24th February 2014 12:25 pm Leave a Comment
Carry and Keep Cards - Mini Brochures for Marketing Success

Small and perfectly formed makes a mini brochure the must-have accessory for you next road show or trade show. Whether you need invitations, venue guides or a mini brochure as a giveaway you are on the road to success with less is more pocket-sized products.

Carry Me – Keep Me Card

The Carry and Keep Card is my personal favourite of all the mini brochures. The name says it all – it is easily transported and is always kept by your contacts for future reference. I could write all day about how versatile this design is however, in brief summary it is an A7 mini brochure format with sturdy outer covers that open up to reveal an A3 sized double-sided printed sheet. Whether you need your Carry and Keep for an unusual invitation to grab attention to your event, as a trade show give-away or a location guide so that your contacts know where to go to find you it will work hard for you every time.

Folding and Versatile – Foldilocks Card

He is a great idea with a “mini-me” too. Coming in A7 and credit-card sizes the Foldilocks Card is a concertina-folding mini brochure with an endless list of possibilities for your next road show or trade show. It is entirely up to you which size you prefer for your marketing needs; both sizes make marketing for events a pleasure with their “less is more” format. Having perforated panels they are ideal for printing money off coupons or vouchers for a free gift when attending your stand and these panels all fold up and are secured with a locking tab as part of the cover to prevent damage.

Little Big Card – Small in Design with a Huge Heart

Here is another mini brochures success story. The Little Big Card comes in A7 or credit-card sizes and opens up to reveal A4 or A3 inners respectively giving you so much room for your marketing yet keeping the product pocket-sized.

You can chat on-line to our advisors or see more mini brochure ideas via popupmailers if you so wish too or you can order samples by clicking here
Pocket-sized Promotional Products – Excellent Trade Show and Road Show Ideas
21st November 2013 12:33 pm Leave a Comment
Pocket-sized Foldilocks - Tradeshow and roadshow must-have!

Pocket-sized products are great since these days everyone travels light. Bulky brochures are definitely a thing of the past. Trade show, exhibition and road show promotional products need to be compact yet still hold a lot of information and here are some best-selling ideas in today’s blog:

Carry and Keep – Ideal Road Show Ideas

This promotional product started out as a mini guide for the Tourism but quickly gained momentum as the perfect product for Events Marketing, Trade Shows, Exhibitions and Roadshows. The Carry and Keep Card is A7 with an inner page that opens up to A3 and whilst the design is compact and fits into a pocket or handbag easily it carries lots of information. Pocket -sized promotional products of this calibre are ideal for producing as exhibition guides, venue guides, mini brochures, location maps, mini booklets, event agendas and conference information products.

Foldilocks Card – Unfolding and Interactive

The Foldilocks Card is one of the pocket-sized promotional products with huge potential and versatility. Comprising of perforated folding panels housed in hard-wearing outer covers with a locking tab to keep them secure and free from damage makes the Foldilocks Card a top choice every time. You can even design yours to include coupons and loyalty vouchers for your exhibition, trade show and road show if you wish. Compact and easy to carry around and refer to but having so much print area has made this a product of choice for Events and Hotels, trade show, exhibition and roadshow marketing.

Flamboyant and Stylish Starbursts

A firm favourite in the pocket-sized promotional ideas range is the Mini Starburst. Having sturdy outer covers and opening up to reveal a starburst fold inner section makes it a very interactive and entertaining design. The Double Mini Starburst has two starburst fold sections – giving you twice as much exuberance for your promotional products. The Mini Starburst and Double Starburst are both available in credit-card size and A7 which makes them perfect pocket-sized media products for events, trade shows, exhibitions and roadshows.

For FREE samples of the pocket sized promotional products click here

More ideas, photos and videos can be viewed at popupmailers
Pocket-sized Marketing Products and Mini Brochures– Small but with Huge Customer Interaction
1st November 2013 11:43 am Leave a Comment
Carry and Keep Card - Mini Brochures - Ideal Pocket-sized Marketing

Pocket-sized marketing and mini brochures are essential for today’s trends; no longer do people want bulky and big brochures and pamphlets. Something that easily fits into a wallet or handbag will be carried by your customers and prospects and referred to again and again. Add customer interaction and novelty elements and you have perfect pocket-sized marketing products.

Carry me – Keep me – Love me

The Carry and Keep Card is a firm favourite of mine; available in A7 size the sturdy and hard-wearing covers open up to reveal a huge A3 sheet packed with information. These mini brochures have been extremely successful as venue guides for tourism marketing; theatre guides; trade show and road show publicity and product and service information booklets. The name is perfect a Carry and Keep Card is pocket-sized marketing that can easily be transported and your customers and prospects will keep it and refer to it again and again.

Little Big Card – Small but Perfectly Formed

The Little Big Card is similar in style; and is a product that lends itself perfectly to the pocket sized mini brochure range. Huge customer interaction with the Little Big Card makes it ideal for maps, product information, trade show give-aways and exhibition hand-outs. The Little Big Card comes as credit card size or A7 size and its z-fold inner unfolds to A4 and A3 respectively. It is perfect for your customers, prospects and audience to keep long after the initial use, extending your advertising profile greatly. This is making the most of pocket-sized marketing products and one step towards a successful marketing campaign.

Foldilocks Card – Concertina-Style Mini Brochures

The Foldilocks Card is a wallet sized, handbag-sizes pocket friendly mini brochure with a concertina style folding action. These folding panels are housed in a sturdy and hard-wearing outer cover with a locking tab too to prevent damage. These pocket-sized marketing products also come in both A7 and credit card sizes and have perforated panels making them ideal for issuing tear-off coupons and discount vouchers too.

Want to see some? Click here for FREE samples

Want to know more? – Click here for more ideas – popupmailers
Want to know how to make your next Marketing Campaign your best yet?
28th October 2013 11:54 am Leave a Comment
Jumpinjax Fun for your Best Marketing Campaign Yet

It’s easy with “get you noticed” products that raise a smile, are interactive and create an immediate impact. Today my blog is about three best-selling marketing products that cannot and will not be ignored. Digital channels are the modern way of marketing to your customers and prospects but do not dismiss the value of physical direct mail as well.

Pop up Cuboid – Box Clever Marketing

Pop up mail products that leap free from chunky mailing wraps as soon as opened are a delight to both send and receive. Always rising to the top of the mail tray as they stand out amongst the flat envelopes they look enticing and interesting. Once opened your pop up mail springs into shape and grabs immediate and full attention. You can choose from various shapes available and you can box clever for your next marketing campaign with a Pop up Cuboid Box. Since there is no standard size these are very versatile promotional pop up boxes and are all made to order to reflect your marketing campaign perfectly. The Pop up Cuboid has been designed and sent out to represent all kinds of things including a lorry, a crate and a phone booth. You can even add pen holes or a coin slot to the top for desk-top marketing with a pen holder or a money box.

Jump to It – Jumpinjax

Regular readers of my blog will know how much I love the Jumpinjax; this is a pop up mailers with not just one but four pop up boxes that erupt as soon as your customers and prospects open up the tray. There is plenty of room for your promotional print with this excellent promotional marketing product; and you can have one or two information cards in the tray too! This always reminds me of Christmas cracker fun and once again this is a very versatile product for your best marketing campaign yet!

Flicker Card – Motion and Interactivity

Here is a “mini brochure” interactive mailer design that is perfect for sending lots of information to your customers and prospects in an amusing and attention-grabbing way. The Flicker Card is available in many different sizes so it is up to you which one you choose as your perfect interactive mailer.

See more marketing campaign ideas at popupmailers

Want to see samples? Click here to order and they will be on their way to you
Paper Folding Credit Card Size Marketing Products are Effective Sales Techniques
12th September 2013 10:44 am Leave a Comment
Unfolding a World of Opportunity - credit card size Foldilocks Cards

Paper and print products with clever designs knock spots off digital marketing and are kept for future reference too. Printed products are physical products that can be handled and your marketing efforts are not in vain. There are many credit card size marketing products, however today I have chosen my top three:

Foldilocks Cards – Credit Card Sized Marketing Products

By far the most popular business card size mini brochure in the range is the Foldilocks Card; the concertina-folds have large printing areas and make effective sales and advertising products for any occasion. These paper folding credit card size marketing products have perforated panels that you can use for loyalty coupon or discount vouchers if you so wish too. Our numerous testimonials are proof that these effective sales techniques work for trade show give-aways, tourism marketing, product information, mini brochures and so much more.

“Swatch Cards” – Modern Twist on Tradition

You will be familiar with Swatch Cards for textiles and paint choices etc. but did you know that Swatch cards make first class paper folding credit card size marketing products too? Secured with a strong eyelet you can even custom shape your Swatch Cards to suit your marketing campaign. These products are effective sales techniques, very interactive and great for your customers to pick up again and again for reference purposes.

Little Big Card – Small in Design with Huge Potential

The Little Big Card is my ultimate favourite; these paper folding credit card size marketing products open up to reveal an A4 double-sided advertising and promotion sheet. As far as mini brochures go this is a product that your customers will keep for future reference. The Little Big Card is one of the best selling and effective sales techniques capturing much attention and keeping it.

For more information see popupmailers

Need to see samples? Simply click here and they will be on their way
Looking for Pocket Guides, Mini Brochures or University Publicity?
7th June 2013 10:31 am Leave a Comment
Pocket Guides / Mini Brochures / University Guides / Foldilocks Card

Big and bulky venue guides, mini brochures and information booklets are a thing of the past. These days you need small and compact pocket guides and here at popupmailers we have an array of pocket-sized products for you. You always have a dedicated Account Manager at Whitney Woods to work with you from initial conception to fruition working with you to create the perfect product to meet your needs. Pocket guides and mini brochures are ideal for tourism, exhibitions and university publicity and guides.

Foldilocks Card – Ideal Mini Brochure

A favourite of mine is the Foldilocks Card; it is a design that folds up into a hard-wearing cover and even has an interlocking tab to close. The perforated panels give you plenty of print area and your compact pocket guides can be packed full of vital information. The perforations make it easy to have a tear-off feature for loyalty coupons or vouchers. Even a free drink at the Student Union Bar or an invitation to a Student Union event if you so wish for university guides too!

Starburst – Flamboyant Pocket Guide

The Starburst pocket guide comes in two designs, single or double and opens up with a flamboyance that cannot be matched. This is a very interactive design and ideal for venue guides or location guides. Once again the inners fold down into robust and hard-wearing covers. The Starburst pocket guides and mini brochures can add a bit of glamour to university publicity!

Essential University Information for Students

Starting university can be a daunting prospect for students which is why campus guides and information booklets are must. The transition from school and college life to University is a huge one to undertake and the last thing students need is to get lost in the campus or not have the essential information to hand. The Little Big Card or Carry and Keep Card have sturdy covers which open up to reveal inner sheets packed with maps or information. Slipping easily into a pocket or handbag they will keep clean and are perfect mini brochures to carry around.

For more pocket-sized and other marketing products see popupmailers

For samples simply click here and for prices simply click here
Take the Headache out of Event Planning and Marketing with Creative and Unusual Marketing Products
13th May 2013 10:00 am Leave a Comment
Star of the Show! Starburst Events Marketing Product

When planning a Corporate Event, Roadshow or Tradeshow you need unusual products with attention-grabbing qualities and features. Capture attention with amazing invitations, mini brochure designs and general event planning ideas that will increase footfall, brand awareness and customer and client loyalty:

Jumpinjax – Four Cubes Leap Free

If you are running a fun event then why not consider the exploding and creative Jumpinjax as your event invitation. Four pop-up cubes are compressed and loaded onto a tray inside your customised sleeve and when your customer opens up the Jumpinjax, out jump the four cubes to create a big surprise and lots of fun! I can’t think of a better way to ensure that your event planning and marketing gets off to a flying start than with these creative and unusual products.

Flicker Card – Ideal for Event Marketing

A Flicker Card is an excellent interactive event publicity product. The very interactive design of the Flicker Card produces a movement your guests and clients will love. The product provides a fun and fascinating way to display your products making it ideal as an exhibition handout, a tradeshow giveaway and perfect for product launch publicity. This is a creative and unusual product to take the headache out of event planning and marketing.

Star of The Show!

The Starburst products are the most versatile of all of the products that we have in the Events Emporium. Event invitation, exhibition guide or conference agenda are all suited to the Starburst formats. The key feature is in the folding mechanism; as the product is opened it reveals a flamboyant display, rather like a flower coming into bloom. The Starburst products are ideal for event planning and marketing and are available in many sizes – you can even custom shape your products!

For more event planning and marketing ideas see popupmailers
Looking for Exhibition Layouts, Venue Guides, Mini Brochures? You and Pocket Products
21st January 2013 12:10 pm Leave a Comment
Exhibition Layout? Venue Guide? Location Map? Starburst is the answer!

For your next Exhibition or Trade Show you need pocket-sized products – small enough to carry yet packed with all your essential information. Pocket-sized products are perfect for exhibition layouts, venue guides and tradeshow give-aways too.

Bursting with Potential for Exhibition layouts

The Starburst pocket-sized products are very attractive and are quite possibly the most versatile for exhibition layouts, venue guides and location maps. Starting from as small as credit-card sized up to A6 means that you can design your Starburst as event invitations, exhibition layouts or mini brochures. Whichever size you choose you can rest assured that your Starburst will easily slip into a jacket pocket or handbag. The key feature is in the folding mechanism; it opens up like a flower and is roughly twice the size of the cover.

Small Product – Huge Heart

Our Z-fold card is known as a Little Big Card as it starts off quite small then opens up to a reveal a large printed area. These are very handy pieces of pocket sized print and whilst they are ideal for exhibition layouts and mini brochures all the while they are pocket and handbag sized too! The two sturdy covers come in credit card size and A7 with inner sheets of A4 and A3 respectively. Bulk is definitely out – less is more which is why compact products are in. A Little Big Card is ideal for location maps and venue guides, exhibitions, events, conferences and trade shows as an information handout or a giveaway promotional product.

Foldilocks Card – Surprising amount of Print!

At first glance the Foldilocks pocket-sized mini brochure looks very small but it offers a generous promotional print area even though it folds down to a compact credit card size or A7. Perforated folds between the panels make it ideal for issuing tear-off coupons and vouchers. A great tip is to design an A7 Foldilocks Card as an invitation with your exhibition layouts, venue guides and stand location information on and offer them a reward for a visit to your stand – a tear off panel in return for a treat! This way you increase numbers to your exhibition stand too!

For samples please click here and for prices please click here

For even more events, exhibition and marketing ideas see popupmailers
Tradeshow and Roadshow Ideas to Capture Attention and Keep it
15th January 2013 12:08 pm Leave a Comment
Tradeshow and Roadshow Idea - Your Customers Carry and Keep

Tradeshow, Exhibition and Roadshow promotional brochures need to capture attention which is why the pocket-sized promotional items are a popular choice. Never discarded like flyers and leaflets they are substantial without being bulky and will be kept for future reference too. Today I have chosen just three of the pocket-sized products to chat about:

Carry Me and Keep Me Design

A firm favourite of mine and a top choice by Event Promoters and Exhibition Organisers is the Carry and Keep Card. This is available in A7 size and has a large A3 double-sided inner sheet that folds away into secure covers. Exactly as the name suggests it can be carried and kept! The Carry and Keep Card is one of the most innovative tradeshow and roadshow ideas and is ideal for producing as a venue guide or a mini brochure with product or service information.

Hidden Book – Interactive and Amusing

The Hidden Book is a neat little product and you wouldn’t believe it but it is made up from a single folded sheet. By unfolding the book your attendees will be amazed to see that there is another book on the other side of the sheet! This creates a talking point and adds an entertaining element to your tradeshow and roadshow ideas. We recommend a finished size of A6 to gain maximum impact from your Hidden Book; however we are able to make it in custom sizes. Still pocket-sized and very handy to refer to this is a product that grabs attention and gets your customers old and new talking.

Unfolding Mini Brochure Format

Regular visitors to my blog page will know that the Foldilocks Card is a firm favourite of mine and for tradeshow and roadshow promotional ideas it is a top choice. The concertina-folding panels are perforated which makes it the ideal choice if you wish to offer coupons or vouchers for your products or services. The Foldilocks Card comes in A7 and credit card sizes so all you need to do is choose your size, design your artwork and away you go.

For more tradeshow, roadshow and events products see popupmailers

For samples click here and for one of the dedicated sales team to send prices click here