New-Look Website aids search for Marketing Ideas

Great news for professional marketers. Whitney Woods has given its Pop Up Mailers website a totally new look with improved navigation and new search categories to help you find excatly what you want when looking for marketing ideas.

It has taken months to re-write, photograph and video but it has been worth the effort. Of special interest to professionals looking for marketing ideas is the Marketing Products category which highlights product selections which are particularly relevant to individual facets of marketing. There are new product showcases for ambient media, experiential marketing, guerrilla marketing and relationship marketing which are supplemented by a direct marketing selection which has always been a feature of the Pop up Mailers website.

To be honest, we hadn’t given much thought to actually recommending products for specific genres of marketing until we were talking about guerrilla marketing one day and saying just how well-suited printed pocket media is to street team marketing. That made us think that it would be a good idea to share the knowledge and add it to our “marketing ideas” web page. To follow up with ideas for experiential marketing was a natural progression as was the idea to suggest Quality Card Carriers for use in relationship marketing or CRM loyalty schemes. Suggestions for the ambient media section were not as easily forthcoming but that is the nature of the beast – but we have done our best and I particularly like ideas for door hangers. I think there is plenty of potential for some fun advertising opportunities.

We have also mage a feature of how our interactive marketing products move. This, too, could help you to find exactly what you need when looking for marketing ideas. The Cool Movers section shows products that grow, pictures that change, products that turn and others that jump!

We hope that you like the changes and maybe you could let us know what you think by adding a comment to this particular blog.