Promotional Ideas for Trade Show Giveaways and Exhibition Handouts

Compact Trade Show Give-away packed with Information

Trade show giveaways should achieve many things if they are to be a success for your company. They need to be interesting enough to be tempting to view and ensure that the contents must be read. Exhibition handouts must be memorable items and, ideally be kept for reference. In order to create some kind of impact your trade show promotional ideas need to knock spots off those issued by your competitors and other exhibitors at the show.

Little Big Card –Small but Perfectly Formed

This well-established Z fold product is perfect for exhibitions, events, conferences and trade shows as an information handout or trade show giveaway. The plus points for the Little Big Card from an exhibitor’s point of view are that it is very light, compact and easy to store on your stand and whilst it is only the same size as a credit card, it holds two sides of A4 printed information and it is guaranteed to be retained by visitors to your stand. Exhibition handouts of this calibre will not end up in the recycle bin; they will be taken away and almost certainly shared with others too. A larger A7 size Little Big Card with an A3 inner is now also available.

“Exactly as it says on the tin”

The Carry and Keep Card is exactly as the name suggests – your visitors carry it and they keep it.  This is an A7 product unfolding to reveal an A3 inner double-sided printed information sheet; it is gaining pace as a number one seller for trade show giveaways and exhibition handouts. The obligatory carrier bag your visitors carry around with them will be full of leaflets and pamphlets but the Carry and Keep will be popped into their pocket and will be referred to again and again.; this is why it is one of the best promotional ideas.

Ice-Breaker Trade Show Give-aways with Oomph

For something novel and with a surprise element the Jumpinjax is a favourite trade show giveaway.  This is a product that can be handed to your visitors on the stand and when they open it up four small cubes jump out – rather like a Christmas cracker effect.  This always creates a talking point, is a perfect ice-breaker and means that YOUR products and/or services are the ones remembered!

For more exhibition handouts and tradeshow giveaways see popupmailers