Increase Sales in 2012 with Direct Mail for Brand Communication

Did you, like me return to work today after the Christmas Break to an e-mail inbox absolutely blocked with e-mails from marketing companies and others? Are you often bombarded with e-mail marketing that you never read? I guess so and this is why direct mail marketing is a preferred platform for sending and receiving marketing messages. For one thing you know that your message will not be ignored and deleted in a second and will also reach a much wider audience too as it is shown around the office.

Shining Example of Pop-up Direct Mail

The Pop-up Diamond really is a cut above the rest and direct mail for brand communication at its best.  This product has lots of potential and is a flamboyant and entertaining design to both send and receive.  Increase sales in 2012 with a Pop-up Diamond and reap the rewards of adding dimensional mail and forward thinking to your marketing strategy. Arriving in a custom mailer it sits at the top of the post pile and is opened immediately since it arouses curiosity and intrigue.  When the Pop-up Diamond leaps free it begins to work for you straight away and commands much attention from the recipient and co-workers alike.

All Round Potential – Pop-up Ball

The Pop-up Ball is a fabulous product for capturing attention and keeping it for a long time.  There is plenty of room for your brand communication print and since it has 12 faces it lends itself perfectly for hosting a calendar.  Some companies have depicted the Pop-up Ball as an object; successful examples have been a football, a golf ball, a globe and a cup cake.  Really the choice is your but if you want to increase sales with direct mail this will score well every time.

Sideshooters – Surprising and Attention Grabbing

The Sideshooter is available in two sizes and whichever you choose you have plenty of printing area and a product that will make your customers sit up and take notice. An e-mail can be deleted in a few seconds but by using a Sideshooter for your first 2012 direct mail brand communication you can sit back and wait for the telephone to ring with all those enquiries!  The Sideshooter arrives in its’ custom mailer and as your customers takes it out both arms shoot out simultaneously to reveal your full message.  This really is a fabulous design and one of my favourites.

For more ways to increase sales in 2012 with dynamic direct mail see whitneywoods