Expanding Promotional Products Capture The Imagination of Your Customer.

In today’s blog I want to discuss a selection of our expanding products that create fantastic mailers and handouts. Promotional products that increase in size make very popular mailers, suggesting bigger is always better in the world of advertising. These marketing pieces can successfully convey a message of growth in size, sales or wealth of the business. These marvellous mailers are interactive products that will hold the customers attention for long enough to achieve product interest and recognition which is essential to gain a high rate of response.

Take the Extender Card. This product has an extending action which is great for marketing ideas. The card comes as a sleeve with a tab at the end, when the tab is pulled the arm pulls out displaying a generous amount of space, introducing the element of surprise and instantly grabbing the attention of your customer. This innovative promotional piece opens up to almost three times its size creating a very large print area for your marketing message.

Another product in this range is the Starburst. It’s unfolding style also creates a large area for your display and folds back neatly with a slim profile making it great for direct mail. The Starburst can be customised to have a shaped cover making this DM product able to suit any promotion. It can also be made pocket-sized so it is more compact and will easily fit in to a pocket or handbag making it more retainable. Having it as a pocket media makes it very useful for handouts at events and exhibitions.

There is also the Push ‘n’ Pull promotional product in this range. This marketing piece has a fascinating action that will intrigue your customers and will no doubt be handed around the office for all to see. The operation requires the customer to pull and push a tab at the end of the sleeve, when pulled another card is revealed at the opposite end and when pushed the card slides back inside the sleeve. This fantastic interactive product will leave your customer with a lasting impression.