Dimensional Mail – Report on Conversions to Sales

Our customers report impressive conversion to sales figures. Can anyone else testify to similar successes from Dimensional Mail?

There is plenty of info online reporting the high response rates generated by Dimensional Mail but not much on conversions to sales. We make Dynamic Dimensionals – pure marketing pieces that rely on customer interaction to generate results.

Our products are used predominantly in B2B direct mail promotions but to fulfil many different objectives; product launches, invites to trade shows, as experiential marketing tools, to reinforce relationship marketing bonds and as desk top gifts. We have reports of success in all areas but to put things in a nutshell, here are just two snippets to illustrate how the promotions translate into sales.

Here’s one from the Theatre Royal in Brighton, “It’s major appeal was that we were confident that recipients would show the item to friends or work colleagues which immediately multiplied the number of people seeing the information about our show. The Box Office went crazy after the mailing and it increased our sales by 20% on the previous year.”

And another from Be Creative, an advertising agency whose client reported, “Thanks guys – just to let you know the feedback on the cube mailing is extremely good. We had anticipated a 1% response on customers signing up online. Our objective was to strive for 1.5 – 3 %, however, I think my faith in creative design is restored as we have current figures showing a 9.6% uptake on the offer with new accounts opened and being used on a regular basis.”

No outlandish claims here, just honest input from genuine customers. You can check out our pure direct mail products on http://www.popupmailers.co.uk/direct-mail-ideas.php. We do not rely on executive gifts, toys or incentives for results.