Make Creative Direct Mail a key feature of your Direct Marketing Techniques
You have your target audience, you know what you have to say but do you know how you can ensure that your message gets across? It’s easy with creative direct mail that is full of energy and interactivity. Whilst digital channels are good, it is proven again and again that you do need to give your customers something that they will remember and not simply delete in a second.
Pen Pots – Desk-top Direct marketing Techniques
Pen pots are always a great way of reminding your customers of your company details; creative direct mail that is full of surprise and is a useful desk-top tool is a great way to build customer loyalty and boost your brand awareness. The Power Pen Pal erupts from your customised mailer full of energy and surprises your customer. Since it will hold lots of pens and stationery items it sits proudly on a work station promoting your company and marketing message. You may also wish to print a calendar on the creative direct mail piece – easily transforming it into a two –in –one desk top gift!
Leaping Cubes for extra fun and impact
The ultimate creative direct mail product for capturing attention and gaining full focus on your marketing message is a Jumpinjax. This product has a slide out tray and when released not just one but four pop up cubes spring free; I always compare it to a Christmas cracker – but without the silly hat and joke! Adding a Jumpinjax to your direct marketing techniques is great fun; this is a lively and bouncy way to impress your customers immediately and give them a memorable experience. How many e-shots can do that?
Parallelogram Pop up Cards – Enhancing Direct Marketing Techniques
A Parallelogram Pop up Card has a stand-up central display as the main focal point and knocks spots off any flyer, leaflet or small brochure. This creative direct mail piece will grab your customer’s attention and direct focus to your main selling point. The most popular size for B2B marketing is an A5 Popup Parallelogram Card and feedback has always been excellent. Impressing your customers with a Pop up Card of any style will achieve greater response and ultimately extra sales too.
For more ideas and inspiration for creative direct mail see popupmailers