Christmas? Bah, Humbug? Not if you play your cards right!

 
“Those in the know” keep telling us that double dip recession looms and times are hard; so why don’t we all adopt the mantra of Ebenezer Scrooge – Christmas? Bah, Humbug. No doubt some will; reasoning that sending a company card is just a waste of money – and do you know what? I couldn’t agree more!
 
A plain, boring four-page A5 card sent to your customer achieves little in the way of spreading goodwill or saying anything positive about your company. Even if you send a really expensive card with a custom printed greeting inside, it will just get hung on the office wall with all of the others. No, I agree – don’t waste your money on sending an ordinary card.
 
However, that’s not to say that you should waste the opportunity offered by sending a Christmas greeting. What you should send is a real whiz-bang effort that wipes the floor with the boring cards that your competitors might send whilst spreading the message that your company really means business.
 
Send a greeting that is guaranteed to make a positive impact and capture your customer’s attention. Custom-printed pop-ups and interactive Christmas cards are an excellent choice to convey your company’s Christmas greetings; they won’t get hung up with the rest of the “Seasons Greetings” brigade and your customers will remember them long after Christmas has passed!
 
The perfect starting point for all business to business Christmas ideas is the excellent website www.christmasmarketing.co.uk. Take a look then follow up by sending for a pack of samples. If that doesn’t inspire ideas for your company’s Christmas then nothing will!