Add Cardboard Engineering and Pop up Marketing to your Marketing Plan

Pop up Marketing - Essential for your Marketing Plan

Adding unusual cardboard engineering designs to your direct mail products will increase your profile and response rates greatly. Pop up Marketing is a great way to impress both new and existing customers and I will share some of my favourite shapes and ideas with you here today:

Every Marketing Plan needs Surprise

Add a bit of fun to your marketing plan with cardboard engineering products that leap free from  your customised mailers with energy and vigour.  Pop up Marketing is a fabulous way to grab attention and keep it for a long time afterwards.  The Jumpinjax has always been a favourite product of mine, it has four small pop up cubes that jump out as the outer sleeve is opened.  It is such a surprise for the recipient that it gains maximum focus immediately.  The Jumpinjax has played a major role in many a marketing plan and is also a great idea for event invitations.

Pen Pal with Power is Perfect Addition to your Marketing Plan

The Power Pen Pal is cardboard engineering at its very best and is a suitable product for all marketing campaigns.  It jumps from the mailer much to the delight of the recipient and with your custom printing it stands proudly on their desk holding their pens and stationery items.  Pop up Marketing has the “wow” factor and will remind your customers about your company every working day for a long time.

Cardboard Engineering Sideshooter

The Sideshooter is a product that has great potential for your marketing plans.  It is available in two sizes and as the main body is taken from the mailer two arms shoot out with vigour and surprise.  This creates a talking point with co-workers and is a very absorbing product.  It will be picked up again and again due to its novel design; pop up marketing essential for your marketing plan.

For more ideas and information see popupmailers and whitneywoods