New Marketing Ideas for Company Christmas Gifts

Buying Christmas gifts for your customers is seen as a gesture of goodwill at a time of year when a small gesture is much appreciated. However, how many of your competitors will have also bought Christmas gifts for the same people? And what can you do to make your gift more memorable?

A bottle of wine has become one choice as a Christmas gift of convenience these days. It has taken over from boxes of chocolates, tins of sweets and boxes of cigars which were in vogue at different times in the past. So what happens if you and your main competitor buy a bottle of wine for the same customer; what can you do to make yours stand out? One idea is to add a bit of charcter to the bottle by personalizing your gift with a bottle bow. We have a number of standard shapes, all of which are custom-printed with your design but we can also do custom shapes. Bulky shapes work best rather than slim ones and they give the most prominent display.

Another type of gift which has come to the fore in recent years is a Christmas gift card which has taken over in many instances from gift vouchers and gift tokens. However, a small plastic card does not look much like a gift and it is a good idea to enhance the appearance to make the card more memorable. We have two new gift card holders in the new Christmas range, both of which are ideal for advertising your brand, your products or your services.

The Foldilocks gift card holder and the Swatch card both have extra panels that are approximately credit card sized for showing your company details. The Foldilocks is based on a concertina or zig-zag fold which gives a long, slim display whilst the  Swatch card splays out to form a fan-like display and both are new additions to our growing range of gift card holders.