Promotions and Advertising Ideas for Pop-Up Cards

The promotional pop up 3D card pictured is a 4-page 1/3 A4 with the letters “FREE” cut out and hand-folded to stand up when opened. This pop up effect can be achieved with any bold message. The downside to the pictured version is that it is not attractive on the outside of the pop up card. The best finish is achieved by incorporating a fold-over cover for the outer of the pop up card which has the price benefit of making it into a single-sided print job. This style of promotional pop up card can be custom-designed to your promotions and advertising requirements.

Like all of the pop-up cards featured on our website, this style of promotional 3D pop-up card relies of the skills of the graphic designer and cardboard engineering professional for its appeal. The basic pop-up mechanism creates a right angled step. The cardboard engineering techniques can be taken a couple of cuts further to create more steps. In the instance in the promotional 3D pop-up card pictured, the cutaways have formed the word “FREE”. From a cardboard engineering point of view it is always easier to work with straight letters – so avoid the letters G,S and C etc whenever possible. A good promotions and advertising idea for this type of promotional 3D pop-up card would be to design the cuts to make a small flight of stairs.

The cards are made in 350gsm silk artboard and are printed in 4-colour process.