What are Bottle Bows? It’s like a greeting card only it is the perfect accompaniment for the gift of wine. Watch the video.

We have just launched our new greeting cards division – “A Nice Touch” at the Spring Fair at the NEC and with it comes the advent of two totally new products for the greetings market. The new products are “Wobbly Bits” and “Bottle Bows”. I will talk about “Wobbly Bits” later but for now let’s concentrate on Bottle Bows, a product that has been received with great enthusiasm by people in the greeting cards industry – particularly by those with an eye for something new. But what exactly are bottle bows and why would you want one?

 Let’s start with today’s favourite gift of convenience – a bottle of wine. It need not be at all expensive but it seems somehow quite sophisticated. It is associated with celebration, dining and making a toast and yet the bottle itself is quite a dull item. There always seems a need to dress it up and that usually means adding wrapping and a ribbon or putting it into a bottle bag. Then there is the need for a greeting card – all of which can add quite a bit of cost to the gift itself.

 A Bottle Bow is a folded greeting card that fits over the neck of a bottle of wine. It has a display that brightens up the bottle to match the occasion of the celebration and it has an area for you to write your personalized message. It looks great on the bottle and it has a great effect on your pocket. You see, with a bottle bow there is no need to buy a card, a gift tag, ribbon or an expensive bottle bag – one bottle bow covers it all.

 Of course, a bottle bow can fit the other end of the budget, too. If you are looking to impress with your gift of fine wine then by all means buy a lovely card and bottle bag but a bottle bow let’s you add the final personal touch.

 Bottle Bows are very simple to use as they come folded ready to slip over the neck of the bottle. Just check out the online video to see just how simple it really is.