Promotional Pocket-sized Products – The perfect way to make your marketing message portable

Whether you’re trying to target people on the move, or it’s your promotional message that needs to be portable, you’ll need a print format which is pocket sized and compact to ensure it’s easy to carry if it’s going to bypass the nearest bin.

You know where I’m coming from, we’ve all been there!  You’re out shopping with hands full of bags, just trying to stay upright amongst the hustle and bustle and there’s that person standing on the street corner handing out A4 or A5 flyers.  A single sheet of paper doesn’t sound a lot, but in the majority of cases it’s simply too much hassle for most people to keep hold of, and they instantly start looking for the next litter bin to dispose of it at the earliest opportunity.

Another scenario is that you’re creating an information sheet for people to refer to as they make their way around your event or market place, so you need plenty of space for your promotional print but also need the format to be compact so they can put in/pull out the information from their purse or pocket to take guidance from your sheet.

In both cases it’s clear to see why pocket-sized products are so popular.  The Foldilocks and U-card are unbeatable options.  Their ability to carry the same amount of information as an A4 sheet along with the added bonus of their clever design means they compress down to pocket size which anyone could find room for in their pocket or bag.