Need to Improve your Response Rates from Direct Mail Campaigns?
With so much competition at the moment you must ensure that your company is at the forefront of your customers’ thoughts and be one step ahead. Yu may also think that direct mail is “old hat” and that the only marketing required is with digital channels and social media. I can assure you that this is not the case, you need them ALL! However your direct needs to make an impact, have surprising elements and “longevity” to improve your response rates greatly. Here are a couple of products with amazing attention-grabbing qualities:
Red Reveal – Revealing and Mischievous
The Red Reveal gives us excellent feedback every time. It is a very interactive product with the ability to “tease” your customers. The key feature with the Red Reveal is that it includes a “garbled” message that can only be deciphered by using the magic film reader card inserted into the product. This makes it very popular for what we call a “teaser” campaign”; where message cards are sent out in stages – all the while keeping your marketing project alive and kicking. You must have an ideal project to capture attention with the Red Reveal Reader Card and improve your response rates! I just know that your customers will love the mystery and intrigue created with this tactile and memorable direct mail campaigns piece.
Shining Through Pop up Direct Mail
All the pop up direct mail pieces are full of energy and surprise but I love the quirky and cute format of the Pop up Lantern. It is a most unusual format with a handle and is particularly effective at improving response rates! Direct mail campaigns with impact knock spots off boring flat mail and flyers.; you know yourself that an e-shot lands in your customer’s in-box and has just seconds to impress……..a Pop up Lantern lands in a their post tray, creates curiosity and pizzazz they respond! Dynamic direct mail campaigns deliver your marketing message every time!
Samples of our products can be ordered by clicking here and if you wish to see prices simply click here
For more ideas for your next direct mail campaigns see popupmailers