Promotional Marketing and Promotional Giveaways for Trade Shows

When you have planned the dates for your Trade Show and created your list of attendees to invite you need to ensure you achieve great footfall numbers and grab your regular and potential customers’ attention. With novelty invitations that will not get lost in the post and exciting giveaways that will make you stand out from the rest of the exhibitors you are on the road to a successful event and increase in sales:

Push your Promotion and Pull in the Crowds

A Push ‘n’ Pull is a unique interactive product that makes a fabulous event invitation. This product always stands out in the post commanding attention and the message is revealed by pulling a card from the bottom at one end; the surprising element with this product is that as you pull the card another card appears simultaneously at the other end.  There have been some fantastic graphic designs used with this product.  It has also been used to house CD and DVD presentations at trade shows and exhibitions.

Make a feature of your Message with Picture Dissolve

The Picture Dissolve comes in a variety of sizes and always generates extreme interest. Another very interactive product it has gained the reputation of a first class event invitation. The main image is displayed in the window and by simply pulling a tab the picture changes.  A Professional Magician recently used the Picture Dissolve to attract visitors to his stand at a Conference and Events Exhibition in London and has reported huge numbers of acceptance notifications.  His message is “now you see it, now you don’t”; however it also has a superb reputation for a trade show give-away.

Give them a Gift with a Difference

As attendees walk around the stands with their obligatory carrier bag full of brochures, leaflets and the usual promotional pens why not give them a pen holder?  Break from the “norm” with a pop-up pen pal.  Custom printed with your company details on it will begin to work as soon as they get back to work.  Adding a calendar is another good idea, especially if you highlight any forthcoming events at your company.  You know the pen pal will sit on your customers’ desk for 12 months at least and most probably a lot longer.

For more information and demo videos see the website pop-up mailers