Marketing a Restaurant with Creative Promotional Products

In the current economic climate where everyone is on a tight budget you need to ensure that your marketing strategy for your Restaurant or Hotel is eye-catching and appealing enough to generate bookings.  You have the foundations in place with good staff, nice decor and enticing menus and to get diners in you need to advertise in the right way.  I have some interesting products and success stories here:

Tent Topper – Top for Restaurant Promotion

The Tent Topper is a versatile product and very eye-catching.  The design is such that it can be used for POS on reception desks and counters, for menu cards and even for direct mail marketing campaigns.  At the moment it is being used as a brand identity product for a new restaurant – they have used the Tent Topper for marketing the restaurant via a mailing campaign and also as the menu card. The shape of the product with their branding logos and colours ensures that customers have become aware of their existence and they are gaining recognition fast.

Build Customer Numbers with the Pop-up House

The Pop-up House is a fabulous little product which has sensational response rates.  The product is mailed in your custom 3-D mailer which stands out amongst the rest of the boring flat mail.  This means that it is opened immediately.  Once opened the automatic pop-up product bounces into life and is so impressive that focus is on your restaurant or hotel – there is plenty of room for printing your contact details and any special menu evenings.  The novel shape of the house conveys “home from home” message.  The Pop-up House is working currently for a large chain of hotels who are promoting “steak house grilles” franchise now attached to their establishments.  Another success story was a restaurant chain launching change of style and new menus after a complete refurbishment; they reported fantastic bookings and re-ordered more houses after the initial two hundred and fifty had worked so well.

Encourage Loyalty with Elegant Card Carriers

Because everyone is watching their pennies loyalty schemes are very popular and you need to make your scheme appealing and encourage clientele to make use of your offers.  A great way is to issue loyalty cards in bold and showy presentation card carriers.  Your customers old and new will appreciate the effort put into the cards and will know then that you take care of every detail which is another selling point for your establishment. There are a variety of elegant Card Carriers  available and there is the perfect one for you.

For more rewarding ideas and demo videos see the website popupmailers