Marketing Products that Grab Attention, Pop-Up Products

For eye-catching marketing products that stand out in the post, reach the intended target and are a joy to open you need pop-up products.  By using pop-up products to surprise your customers you are guaranteed a higher response rate to any Direct Mail campaign.  Boring flat mail may not even get past the Receptionist but custom mailers will. All the pop-up products I recommend here will delight the recipient by the fact that they jump out of the mailers and surprise them:

Think Outside the Box

What a great idea to get your customers thinking about your company in a fun and unusual way – a pop-up box.  The pop-up box can be designed in various sizes and the thing I like the best is the fact that it can represent your product in miniature if you so wish.  This is great for brand recognition and recent examples of this very novel way of sending a pop-up box have been – box of cereals, box of chocolates and a well known Slimming Aid brand biscuit box. The list of possibilities with the pop-up box is endless with a little imagination and good graphic design.

Construct Excellent Relationships with the Pop-Up Pyramid

When I think about the pop-up pyramid my thoughts turn to Egypt and the years of toil and sheer determination to build The Pyramids and the fact that they have stood the test of time, still standing very proud and attracting millions of visitors from all over the world each year.  By using a pop-up pyramid you can build up your customer loyalty in the first place, and ensure that you are in their thoughts for a long time as the pyramid sits on their desk. If you add pen holes to one face the pop-up pyramid becomes a “gift” and will add even more longevity to your marketing promotion.

Shine above your Competitors with the Pop-up Gem

A Pop-up Gem is a unique marketing product that will definitely be a talking point.  There are various designs available; all will have the sparkle to give your Direct Mail marketing campaign the cutting edge above your competitors.  It is also worth noting that at Christmas time it is a great way to send Seasons Greetings, and by simply adding a gold or silver loop to a Pop-up gem it can be hung on a tree!

For more information and demo videos please see the website pop-up mailers