Creative Direct Mail Pieces Grab Attention – and Keep it!

Central Feature Creative Direct Mail Piece

Grabbing your customers’ attention with creative direct mail pieces that surprise and impress is easy.  Dynamic direct mail campaigns make the most of your marketing budget and knock spots off e-mail marketing. You know yourself how a full in box means that you simply scan through and hot the delete button in a second – this is never the case with a creative direct mail piece.

Pop up Cuboid – Substantial Direct Mail

A Pop up Cuboid arrives with your customer in a chunky mailer and jumps out when opened; this is a great surprise and gains full attention to your marketing message.  The product has lots of print area and is a very substantial item; it is a creative direct mail piece that will sit on a desk for a long time especially if you add pen holes to the top!  You can have lots of fun with graphic design to come up with a perfect Pop up Cuboid for your marketing campaign and you know that this is a wise investment and that your marketing budget is not wasted.

Parallelogram Pop up Card

A Parallelogram Pop up Card is another attention-grabbing item with a central feature which draws your customers’ attention immediately on receipt.  These creative direct mail pieces will never be tossed into the recycle bin and dismissed like a boring letter or leaflet would be.  The Parallelogram Card will be shown to co-workers due to its unusual design too spreading your advertising potential all the time.  This style of pop up card has been used in many high-profile marketing campaigns and feedback has been excellent. Other styles of pop up cards with equally effective attention grabbing qualities are available too.

Look Into the Future Cootie Catcher

Look into the future with a Fortune Teller or otherwise known Cootie Catcher. This creative direct mail piece is very interactive and will take your customer back to their schooldays. It is a very cost-effective way to capture attention and will create a talking point every time.

For more creative direct mail piece ideas see popupmailers