How to Grab Attention with Creative Direct Mailers
Flicker Cards - Creative Direct Mailers to Grab Attention
“Your mailers are awesome” is a quote from a satisfied customer this week. Their main objective was to inform their existing customers of their extensive product range and a new addition and to attract prospective customers too. They chose the Flicker Card as their platform for creative direct mailers and are extremely pleased with the results.
Flicker Card – Interactive and Informative
The Flicker Card is one of the mini brochure style creative direct mailers and is a great way to grab attention and keep it. The key feature is the inner section that folds over like a waterfall effect revealing all your promotional print. Coming in different sizes the Flicker Card is a best-seller for direct mail campaigns and road show and trade show brochures too.
Revealing and Attractive – Red means Go
In this case red definitely means go as the Red Reveal is one of the creative direct mailers that is very popular for teasing your customers and prospects with a scrambled message that can only be read by inserting the red reader card. Often used for a teaser campaign whereby messages are sent in stages to reveal the full marketing message which is ideal for new product launches. To grab attention is easy with a Red Reveal and this is one that creates a talking point with co-workers and generates increased interest every time.
Undercover Creative Direct Mailers
One of my favourite products and very popular with our customers is the Cover Dissolve. In this case the main feature is a changing image; simply by lifting the cover your image changes right before your customers eyes. To grab attention to messages about how your services or products can benefit both your customers and prospects is easy with a Cover Dissolve. Every picture tells a story and in this case it is very true.
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