Promotional publicity poducts for events and exhibitions

If you think about it, is there anything that is not a feature of a major event or exhibition? The more you look into the events and exhibitions marketplace, the more you realise just how comprehensive is the coverage.  That is why we promote a range of such diverse products, so we can recommend various options as being suitable for different types of event publicity.

When selecting advertising and marketing strategies for your next event or exhibition, you should consider that different types of event may require you to employ different types of promotion tactics and tools.  In addition different business types may be able to take advantage of different unusual promotional product styles.  With this in mind it pays to look around and get the most relevant or applicable promotional material so you in turn get the best response from your next event.  

Let me make up an example to demonstrate.  If the business sector you work in is has some relation to animals, maybe your a pet food provider or produce medicines for domestic household pets, then a promotional advertising product like our Happy Dogs card would be ideal as a handout for an upcoming trade show of exhibition.  Giving your promotional print a quirky spin that is relevant to your market place really helps drive your message home and make you stand out from the crowds when it comes to customer recall after the show is long gone.

If you’re thinking about pre-event publicity ideas a great idea is one of our pen pal’s as a direct mail piece.  Add a calendar to the artwork and play on the whole ‘save the date’ idea and then as well as a novelty invite this product also makes a great desktop accessory so they keep your company details right on their desk all year round!

Another novel product that is great for use as either pre-publicity or on the day promotion, or even done right will work as both, is our Jumpinjax.  Small and compact for mailing also making it easily portable for customers to take away on the day the fun and surprise pop up action of the four cubes contained within makes it a real show stopper and really will draw attention to your event and your stand.