Pop-up mailers now a feature of Whitney Woods website
No longer just a hub for its sister sites, www.whitneywoods.com now features products, product pictures and product descriptions. The move in this direction was prompted by the number of searchers who now enter “Whitney Woods” into their browser rather than a product description such as “pop-up house”. The first selection of products to be featured on the new-look site is the category of automatic pop-up products.
Used mainly as direct marketing products, our pop-up products are not always sent by mail and so not every direct marketing promotion requires a mailing pack. It might be that a B2B campaign calls for a hand-delivered pack. In such instances, the size of the pack might play a considerable part. At an exhibition, for example, storage space may be limited and so a compact pack is preferable. However, your pack still needs enough space to carry your advertising message and it must contain something special to capture your client’s imagination. Promotion packs such as the Jumpinjax, Springbox and the Two-Pop-Box are ideal pop-up packs for occasions such as these. Each packs a big surprise as pop-up cubes jump out on opening and they are always a big hit which will bring great rewards to your B2B promotion.