How to Gain Maximum Impact from Direct Mail Promotions

Gain Maximum Impact from your Direct Mail Promotions

Gaining maximum impact is easy with direct mail promotions with a difference. Gone are the days when a postcard or a letter would be enough to communicate with your customers.  These days you need powerful and unusual direct mail promotions to ensure great response rates.

Red Reveal Reader Card – Mystery and Intrigue

For a dynamic and unusual way to communicate with your customers you need direct mail promotions that are interactive and keep your customers attention.  This is where the Red Reveal comes into play.  Using a special print technique to create a message that can only be deciphered with the special red film, the Red Reveal product requires your customer to transform a display of what appears to be ‘gobbledygook’ print into a clear message in seconds. Even better, the Red Reveal will be shared with co-workers because of its fun and interactive nature, extending your advertising profile. You can even send the message cards in stages to extend your direct mail promotions and create a “teaser campaign”.

Spring into Action Direct Mail Promotions

The Jumpinjax is a very unusual and effective direct mail piece that is full of surprise! It is a chunky marketing box and by releasing the tray out jump 4 pop-up cubes! There really is no comparison to the impact created as one pop up cube interacts with another to spring up into the air. There is plenty of print area on the outer and the trays inside in addition to the cubes.  The Jumpinjax is a novel way to gain maximum impact from direct mail promotions and achieves excellent response rates every time.

Push and Pull – Interaction and Entertainment

The Push and Pull is a very interactive design which achieves full attention from your customers; they will pick it up again and again due to the novelty value.  To read your message they pull a tab at one end and the other end comes out too – push it back in and they both retract together.  For direct mail promotions to gain maximum impact this is a top choice!

For more ideas, photos and demo videos see popupmailers