Direct Marketing with Creative Direct Mail Products Generates Higher Response

To generate magnificent response rates you need to use creative dimensional mail that makes people sit up and take notice. With this in mind I chat today about three of my favourite designs that are guaranteed to generate higher response rates and sales.  You may think that e-shot marketing is the way forward but how easy it is for your customers to hit the delete button IF they get the e-shot in the first place, quite often they end up in the Junk Mail or Spam Mailbox and are never seen at all.

Pop-up Dimension Mailer – full of fun   

In these days of doom and gloom sending a product that is full of surprise and fun will capture your customers’ attention, raise a smile and get you and your company noticed in a most appealing way.  This is where the Pop-up Ball really comes into play – on the attack and ready to score a goal every time for you.  This product is sent in your customised mailer and bounces out as soon as your customer opens it. This always creates a talking point and the product will be shown to others due to its most unusual and novel design.  Adding a printed calendar will guarantee that your Pop-up Ball sits on your customers’ desk for a full year if not even longer!

Sideshooter is Attention-Grabbing and Entertaining

The Sideshooter is a product that surprises your customer and keeps their attention. There are two arms that spring out from the main body simultaneously, almost tripling the Sideshooter from its original size and not at all what your customer is expecting!   This is full of fun and very amusing and with good graphic design you can create something dynamic that your company will be associated with for a long time.  If you need a dimensional mail product with a cheeky personality this is the one to choose.

Interactive and Playful Interloop Mailer

The Interloop Mailer is a “can’t put down” product that adds another dimension to your marketing campaign. To reveal your message your customer has to turn, turn and turn again and again which is great fun and very appealing.  Available in various sizes the Interloop Mailer will arrive with your customer in a bold and showy envelope and will be topic of conversation at coffee break that is a cert! Customer focus on your company is easy with the Interloop Mailer.

For more information, photos and demo videos see the website whitneywoods