Company Christmas Celebrations must be planned to the last detail – including the invitations

Company Christmas celebrations should be viewed as an opportunity to boost staff morale and not just an excuse to let your hair down. The importance of the event increases if you “push the boat out” and invite customers and suppliers. Obviously, the decision on the type of Christmas celebration is important as is the venue, the entertainment and the catering. In fact every detail needs careful consideration – right down to the invitations.

We have always said that the best event in the world is no good if no-one turns up and so it is very mportant to draw up a good guest list and to make sure that the invitation catches the eye and prompts a positive reply. After all, December is the month when there is most competition from other events, parties, dinners and awards ceremonies. That is why we have dedicated a section on our new Christmas Marketing website to high-action and clever pop-up invitations.

Let’s take a look at three examples. First, we have a high-action invitation with a dynamic movement. The product is called a Sideshooter. It comes in its own mailing envelope and on opening, two arms shoot out from the sides to increase the Sideshooter’s length to almost 3 times its original size! This automatic action not only grabs the attention of your guest but will be handled over and over because of its highly interactive nature.

How about one for a New Year’s event – our cover dissolver. This item features a window on the front cover. Let’s say that the message in the window is “Out with the old”. Open the cover and the message in the window automatically changes to “In with the new – Happy New Year”. It is a fairly intricate movement within the card but the operation is very simple and the effect is quite stunning!

Companies holding a really posh affair might wish to consider a more sophisticated invitation. The fold-out at the heart of the Starburst is really clever and offers an impressive display, however, it is a little less gimmicky than some other options and elegant graphics can be complemented by smooth finishes such as adding a silk laminate and a gloss spot UV varnish.

Three totally different products with totally different effects but with each guaranteed to grab the attention of your guests and leave a good impression of your company.