Choose Pop-up Cards to deliver your company’s Christmas Marketing Messages

We have many products in our brand new Christmas Marketing range that can be called versatile but from a design point of view, the description is very apt when referring to our selection of pop-up cards. The product vesatility arises from the fact that each card is totally custom-made and die-cut to customer requirements.

As with all of our cardboard engineered products, we advocate keeping designs simple to keep products affordable. Designers can be guity of letting their imagination run wild, having seen some of the fantastic pop-up creations featured in pop-up books. Please note that nearly all pop-up books are printed and assembled in China. All of our products are printed and assembled in Lancashire!

However, keeping things simple does not mean that the pop-up element will be useless. Far from it. Some terrific effects can be achieved using the most simple of cardboard engineering techniques – the most dramatic being the V-fold. This is a really simple mechanic that creates a really effective pop-up providing that it is matched to good creative graphics.

The V-fold is not the only simple option. A parallelgram pop-up also gives pleasing results with a totally different lift-up effect. This technique offers potential to build room sets, city scapes and all manner of 3D effects. Our wobbly cards offer a really fun alternative using die-cut shapes. The shapes can be mounted on the cover or in the centre pages to create a comical shaking figure.

We have also included an unusual style of card that has a bobbing action. The best way to see this is to get your hands on a sample but in the first instance, visit the bobbing card page and check out the video.