B2B Direct Mail Designs that Grab Attention and Increase Response

During the Summer Holiday season you need to know that you can take a well-earned break, sit back and relax safe in the knowledge that your sales teams are still busy in your absence.   B2B Direct Mail is of paramount importance and has a major role to play in ensuring that your customers’ are aware of all your products and services and all your contact details are close to hand every time.  An e-mail can be deleted in a second – Direct Mail products are interactive and attention-grabbing.

Cool Flicker Card   

The Flicker Card is a very interactive product with lots of room for promotional print that will be captivating for your customer.  The design is such that as your customer pulls a tab the inner sleeves flick past to reveal the full printed area; this is very playful and amusing.  You can rest on your sun lounger on vacation knowing that your customers’ focus is on your company in an innovative and attention grabbing way.  The Flicker Card has received the Open Read and Respond Award for B2B Direct mailing Campaigns and the list of possibilities is endless.

Pop-up Cards Communicate with Fun

Three Dimensional Pop-up Cards are a fun and novel way to communicate your message with your customers and the scope for your bespoke and brand identity printing and design is endless.  There are many designs and ideas to choose from in the Pop-up Card range, each with their own individual qualities – there is one perfect for your B2B Direct Mail promotion.  You can choose to have a Pop Top card or V-fold, a cut-out message, a Pop-up Parallelogram which is my particular favourite since it stands on your customers’ desk broadcasting your message in a bold and showy fashion.  Recent successful B2B Direct Mail Campaigns have included a large transportation company who used a Pop-up wagon as the central feature of the card.

Wheel Charts Have All-round Appeal

Your customers will have great fun turning the wheel charts to show your full message or range of services/products. Wheel Charts are a superb way of capturing attention and they will be kept by your customer for future reference again and again.  The novel and impressive design of the wheel charts makes them ideal for events calendars, medical charts, cost calculators for financial institutions – unusual marketing products that rotate and keep your customers’ attention.

For more information see the website popupmailers