How to Increase Footfall and Event Marketing Tips

Planning a Trade Show, Exhibition or Corporate Event can be quite a headache with lots to plan and lots to do.  Taking the pain out of invitation design with creative ideas is easy. To ensure that you have attendees at your event you need to have attention-grabbing invitations that will get you noticed and generate a high response rate.  I have some great ideas for you which I will share:

Invitations that Pop-up and Surprise

There are fabulous designs in the Automatic Pop-up Range and all bounce out of their custom mailers with vigour and your guests are extremely impressed.  The Pop-ups create a talking point instantly and are shown to others which is advertising your company all the time.  Adding a calendar and highlighting the date of your event/s is a fabulous idea – your Pop-up is sitting on their desk and they are reminded each and every day. There are many Pop-up shapes in the range, my favourite at the moment is the Pop-Up Handbag and this has been used to promote a forthcoming Fashion and Gift Fair; feedback has been exceptional.

Interactive Invitation that Extends

The Push ‘n’ Pull design is another favourite of mine; this is a very interactive product that will amuse your guests both on receipt and for a long time afterwards.  The message is revealed by pulling a card at one end – the surprise is that another card at the other end comes out simultaneously – push the card and both disappear again!  For an invitation that will stand out in the post and definitely not be ignored this is the one! The product is currently being sent out as an invitation promoting a Food and Drink Trade Show and feedback for response has been sky –high.

Pop-up Cards – Traditional with a Twist

If you are more of a traditionalist you may prefer to send an Invitation Card but how about a more captivating card with a Pop-up action?  The list is extensive for unusual ideas and creativity with the Pop-up Cards – let your creative juices flow and you will have something bespoke that will be eye-catching and will definitely impress your guests.

For more events publicity ideas see the website pop-up mailers