Promotional pop-up cards – the versatile answer to marketing problems

It’s not always feasible for us to reproduce your promotional idea in a 3-dimensional product from a design perspective and sometimes because of budget restraints.  Don’t worry though there’s always an alternative, we CAN give you something 2- dimensional that has promotional novelty value – a bespoke pop up card.

With our broad knowledge of cardboard engineering, we are able to offer you a variety of mechanisms to achieve the effect that you are looking for, but often a simple answer is also the most effective. Intricate, multi-layered pop-ups can give the product over-kill in appearance and in cost! Whilst the cards are usually made in 350gsm silk board and printed both sides in 4 colour process, the actual choice of material, colours, shapes and size are in your control to achieve a totally custom made product.

A custom made promotional card also fits many occasions and uses such as a corporate Christmas card, an invitation to a business event or a new announcement. Corporate hospitality events are a favourite use for this type of product where a sporting activity forms the pop-up piece. Other typical uses include invitations to exhibitions and trade shows; corporate conference invitations and corporate party invitations.

All custom cards are made to our customers’ requirements and almost all are made so that they can fit into standard envelopes. This suggests that they are almost always used in promotional direct marketing campaigns!

We publish this blog of marketing ideas on a daily basis but if you would like to see some more ideas just click right here – more marketing ideas.