Effective 3-D Direct Mail Delivers Marketing Messages to Decision Makers

3-D Direct Mail Power Pen Pal

How do you ensure that your direct mail reaches your target audience?  By designing unusual and effective 3-D direct mail products that will not end up in the recycle bin or be dismissed by the “gatekeeper” or Receptionist.  Chunky 3-D mailers stand out amongst the other mail items and simply beg to be opened.

 

 

Home in on Novel Design

The Pop-up House is a cute 3-D product and one that always grabs attention and impresses your customers.  As the mailing wrap is opened the product leaps free much to the delight of your contact; it catches them unawares and creates a talking point with co-workers.  The Pop-up House is available in three sizes and has successfully been designed as a garden shed, an office and a cottage.  It has played a key role in delivering marketing messages to decision makers for financial institutions, real estate companies and insurance companies too.  Add pen hols or a coin slot to the roof of your 3-D Pop-up House and you have a quirky desk-top item that will stay with your customers and cement your company into their memory every day.

 

Tactile and Playful Flicker Card

For a very interactive product with a “cannot put down” element the Flicker Card is a top choice every time.  This 3-D direct mail item is sometimes called a “waterfall card” since the inner cards flick over as your customer pulls a tab.  What I particularly like about the Flicker Card is the fact that it is available in different sizes and is a very entertaining way to communicate marketing messages to decision makers.  Not only is this a very effective 3-D direct mail item it also makes a terrific trade show give-away too.

 

3-D Direct Mail Pen Pots  

Pen Pots are used at every work station every day so what better way to communicate with your customers than with effective 3-D direct mail? Viewed as a gift a Power Pen Pal will continue to broadcast your marketing messages to decision makers for a long time indeed.  Arriving with your customer as a lumpy mail item and bouncing out to surprise them ensures ultimate focus on your company and your marketing message.

 

For more dynamic and effective direct mail ideas see popupmailers and whitneywoods