Creative Direct Mail Ideas for your Direct Mailing Campaign
Direct mail is here to stay but you do need creative direct mail ideas to ensure that your marketing is not ignored. Sending your direct mailing with an element of surprise and entertainment ensure that your message hits home and that your company remembered.
Pop up Ball – Chunky mail with attitude
The Pop up Balls are creative mail ideas that erupt from your customised chunky mailers and ensure excellent response rates from your direct mailing campaign. Your customers will be impressed as the Pop up Ball springs into action when they least expect it and you obtain maximum focus on your marketing message. If you decide to add pen holes then you have a desk-top novelty that they will use each and every working day for a long time after your initial direct mailing campaign has ended.
Power Pen Pal – Direct mailing campaign “Pot” – ential
Speaking of pen pots leads me onto a favourite of mine, the Power Pen Pal. One of the best-selling creative direct mail ideas this product also leaps from your promotional chunky mailer and surprises your customer! It has a large amount of print area and can store your customers’ stationery items in a novel and unusual way. Some of our customers chose to print a calendar on the Power Pen Pal as well – this way you have a two-in-one “gift” that is a constant reminder of your company!
Telescopic Box – A box within a box
The Telescopic Box is a superb product for capturing your customers’ attention; it is a box within a box and in addition to your call to action message card the inner also extends to almost 720 mm in length. This gives a great amount of print area for your direct mailing campaign. Interactive and entertaining products are not only attention-grabbing and absorbing for your targeted audience but will also be shown to others which extends your advertising profile greatly too. The Telescopic Box is one of the most popular creative direct mail ideas if you need to send a small sample too.
More creative mail ideas and direct mailing products at popupmailers