Interactive and Unusual Direct Mailers will Grab Attention

When planning your next Marketing Campaign you will have done all the ground work and got your database of contacts ready; the next stage is to decide how you are going to broadcast your message. I have some fabulous ideas for products that are interactive and fun and will not be ignored.

Raise the Roof with the Pop-up House

Build on the foundation of your customer database with the Pop-up House for immediate impact and guaranteed response.  This is an automatic pop-up product that erupts from its custom mailer surprising your customer and evoking laughter and happiness.  There is “no place like home” and this product portrays safety and is always warmly received.  With plenty of room for your customised print this product will sit on your customers’ desk and be a constant reminder of your company details.  Simple additions such as a coin slot or pen holes provide the perfect extension to the house and your advertising time.

Intriguing Interloop Mailer is full of fun

Customer interaction does not get any better than with the Interloop Mailer.  To reveal your full message your customer has to turn and turn again and again.  This is a playful and intriguing product that will be topic of conversation with co-workers at coffee break which in turn enhances your marketing campaign greatly.  The Interloop Mailer is an Open, Read and Respond award winner and has a superb record for generating the very best response rates.  The fascinating design means that your customer will not be able to put the product down; I always think of the Rubik Cube as being very similar for being enthralling and addictive.

Push up your Response Rates with the Push-up Pen Pal

This product is “exactly as it says on the tin” – Your customer receives the product and with one easy push up action they have a pen pot for their desk and a pal for life!   The Push-up Pen Pal is available in a variety of shapes and sizes; each having lots of room for your marketing message and company details.  A boring flat pamphlet or letter simply does not make the grade anymore; you need products that are interactive and eye-catching and a Push-Up Pen Pal is a top choice. 

For more ideas and photographs see the website whitneywoods