Why you Need Creative Direct Mail Ideas

Pop up Cuboid - Creative Direct Mail that Works

You may have the misconception direct mail marketing is “old hat” and that e-mail marketing and social media are enough for your business to grow. I can tell you that mail shot marketing is definitely still in fashion and in fact with creative direct mail ideas it is the “topper” of all your advertising every time. Not convinced? Make a cuppa and read on:

Pop up Cube – Square up your Direct Mail  

For those of you who do not know how pop up products work – this is how! You custom design your creative direct mail ideas pop up products with the chunky mailing wrap and when they arrive on your customers desk or in the mail tray they stand out and are opened immediately.  This is where the fun starts – your customised pop up product, such as the Pop up Cube leaps free and springs into shape grabbing attention and creating a talking point.  How many e-shots that actually reach the reader do this? Creative direct mail ideas cannot be ignored, whereas an e-mail can be deleted in a second!

Pop up Cuboid – Slots of Ideas

You may decide to design your creative direct mail ideas in the Cuboid shape and add a coin slot to the top for extra novelty value. Your popup cuboid money boxes can be designed to add a touch of humour to your marketing campaign – successful examples have included: a “swear box”, a “fines box”, a “save up for the Christmas party” box and I am sure you will have your own ideas.  The Pop up Cuboid has lots of print area and with good creative flair your bespoke promotional pieces will carry your marketing message for a long time indeed.

Bags of Style Pop up Handbag

The Pop up Handbag has made a fashion statement too and is creeping up the charts as an attention-grabbing creative direct mail idea with a difference. This product also has lots of print area and has handles too.  Whilst seen as adding a feminine touch to direct mail and been a huge success in promotions for perfumes and cosmetics it is now also a popular choice as an Event Invitation.

Convinced that you need direct mail ideas – see more at popupmailers