Advertising ideas to Capture Attention – Creative Direct Mail

Roof-top Response with Pop up Houses

Choosing the right design for your direct mail is crucial and can determine response rates.  Creative direct mail that your customers have to handle is essential to ensure that your message reaches your intended target, gets read and digested. Today I talk about some advertising ideas that are guaranteed to perform well for your next marketing campaign:

 

Pop up House – Foundations for future   

One of my favourite pop up products is the unusual  Pop up House; it is quirky and grabs attention immediately. Sent in a chunky mailer it springs free as soon as opened and always gains maximum focus.  This is a product available in three sizes – all of which have large print which is why they are one of the best-selling advertising ideas we supply.  Creative direct mail products of this calibre increase response rates and lay great foundations for future business.

 

Jump to it – Advertising Ideas

Now here is a product with a very entertaining and attention-grabbing personality; the Jumpinjax. Full of energy and bounce it contains four small popup cubes that spring free as soon as the tray is released.  Your customers will be amazed to see such a creative direct mail piece and will be very impressed indeed.  Often used as an event invitation or an alternative Christmas greeting as well as direct mail they have plenty of print area and an entertaining element that won’t be beaten.

 

Extender Card – Extending Creative Direct Mail

The Extender Card almost triples in size simply by pulling a tab making it a popular choice for creative direct mail.  Interaction is the key to success and this product will be picked up again and again due to its very novel design.  Advertising ideas that expand or extend have a great amount of print area for your marketing message.

 

For more advertising ideas, photos and videos see popupmailers

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