Interactive Products make the Best Marketing Ideas

Sunny days and trips to the seaside traditionally include a walk along the Pier with lots of things to see and do to keep tourists amused.  The same applies to Direct Mail Marketing Campaigns, you need to keep your customers amused to ensure that they focus on your message and respond to it. I have some ideas for interactive products that capture attention and keep it.

Telescopic Box – Creates the Right Image

When strolling along a Pier you always come across a telescope, you pop in your coin and take in the view of the horizon.  The Telescopic Box reminds me of this and is a superb product for ensuring that your marketing campaign is successful. The product is an expanding box housed within a mailing box, great fun to both send and receive.  Your customers will be bowled over when they receive the box and discover that the message goes on and on rather like the vista from the pier through a telescope.  The Telescopic Box extends in four sections to almost 720 mm in length which means there is a tremendous amount of printing area and the extra bonus with this product is that you can have an extra message or gift inside the box itself.

Jumpinjax for Ultimate Surprise   

There are always funfair stalls and activities on a Pier and the Jumpinjax is a cheeky playful product that will have your customers entertained and surprised.  This is one of the very best marketing ideas for attention-grabbing since it arrives in its custom mailer and as your customer removes the slide out tray four small pop-up cubes dance out when least expected.  There is plenty of room for print on the outer mailer and the slide out tray as well as the cubes.  For interactive products that make an impact the Jumpinjax has to be a top choice.

Cootie Catcher – Nostalgic and Impressive

Another regular feature of entertainment on a Pier is a fortune teller and the Cootie Catcher fortune teller interactive marketing product is a great way to make your customer focus on your marketing message.  The fun folds are such that to reveal the message fingers have to be inserted in to the fold, just like the childhood game we all played and had lots of fun with. This product will be shared with others and will create a talking point making it one of the best marketing ideas.

For more information and ideas see the website popupmailers