Leap Year Promotional Ideas and Jumping Direct Mail

2012 is a leap year so it is an ideal time to surprise your customers with direct mail that is lively and captures attention immediately?  Products that have the element of surprise gain maximum focus on receipt and generate excellent response rates.  Knock spots off boring flat mail and e-shots that can be deleted in a second and design your customised leap year promotional ideas that will make an impact:

Glamorous Pop-up Diamond Shines Through

The Pop-up Diamond is a novel shape and really does capture attention as it springs free from your custom mailer and delights the recipient.  Creating a talking point with co-workers it is also a great way of extending your advertising profile. This is a product that will be shared with others due to its very unusual shape and surprise element.  Recent surveys have all concluded that direct mail has a major role to play to ensure that your message and your company are remembered; they will not end up in the recycle bin like flat mail and boring flyers. With the metallic loop this can even be hung up in the office!

Pen Pots with Calendars Leap Year Promotional Ideas

Everyone needs desk-top pen pots and my favourite jumping direct mail piece is the Power Pen Pal. Leaping from your custom mailer this is a bold product and one that is very useful too.  Add a calendar starting from any month in the year and you can guarantee that your company remains in your customers mind for twelve months at least but most probably much longer.  Make an impact with jumping direct mail and impress your customers and their colleagues too.

Pop-up Lantern – Quirky and Unique

Speaking of shining….the Pop-up Lantern is another pop-up item that always raises a smile when received.  For leap year promotional ideas that really cut the grade this is a very unusual and eye-catching piece and adds kudos to your jumping direct mail.  The Pop-up Lantern will sit on your customers’ desk for a long time or another bonus with this is that it can be hung up with the handle too! 

For more leap year promotional ideas see popupmailers and whitneywoods