Ideas for events organisers – timetables, agendas and calendars
Every events organizer has to pay particular attention to the selection of printed promotional materials they use to ensure that guests are clear about what’s on and where. Whilst invitations may be mailed to potential guests to attend specific events, there is often a need to send out pre-publicity for a series of events. The events could be in the form of a conference tour or a travelling road show where one piece of promotional print could cover the entire series or tour.
In such an instance it is important that the mailed piece is sufficiently eye-catching to grab the attention of the reader. The success of the mailing piece or corporate event handout is increased quite significantly if the piece has the added quality of being interactive and if it is of a size that can be kept handy. The Whitney Woods range of promotional pocket media offers quite a few examples of products which are ideal for being printed as a timetable of events, a conference agenda or as an events calendar.
If the events organizer simply wants to list dates and venues for a promotional road show then a leaflet can be produced at little cost but with a high likelihood of being thrown away. Better to pick a product that will be kept for reference. One such product is the Foldilocks card which is roughly the same size as a credit card. However, unfasten the simple tab locking mechanism and the Foldilocks unfolds to a length of over 400mm featuring six concertina folding panels and a 4-page locking cover. This format is ideal for the reproduction of an events timetable, agenda or calendar. The product has been used to reproduce sports fixture lists as well as a calendar of promotional events.